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Public Relations Assistant

Created with a love for fashion, Petal and Pup was founded in 2014 with a focus on curating must-have trends for the Australian customer. With an Instagram account and a digital storefront combined with a passion for selecting the best, fashion forward styles, Petal and Pup quickly grew into a global online shopping destination.   


Today, we have over 2 million followers across various social channels, customers in over 80 countries and operations spanning Australia and the USA. We are a brand that is leading the wave of next generation, socially native shopping experiences.


We are a people-centric culture building sincere relationships with our customers and our teams. 

We Are Thoughtful

We Are Ambitious

We Are Easy to Love


We have operations in Brisbane, Australia and California, USA.  We are looking for e-commerce, fashion and customer enthusiasts to join our growing team. Our digital first approach has shaped us to be innovators in our practices, technologies and partnerships.


If you are a problem solver, self-starter, optimist who loves collaborating and figuring things out, then we would love to connect with you! 


About the Role

We are seeking a dynamic and organised casual PR Assistant to join our team. This role will provide essential support for our PR and marketing efforts, including managing the PR inbox, influencer relations, event coordination, and production support. If you are a highly motivated, trend driven and detail-oriented individual with a passion for PR and marketing, we encourage you to apply.


This is a casual position offering approximately 20 hours per week. Ideal availability is Wednesday - Friday.


PR Inbox Management
  • Efficiently manage and respond to incoming PR inquiries and requests.
  • Prioritise and route correspondence to appropriate team members.
  • Track and follow up on all incoming and outgoing communications.


Influencer Relations
  • Cultivate and maintain strong relationships with key influencers.
  • Support the management of influencer gifting programs, including product selection, shipping, and tracking.
  • Ship and manage tracking for gifting orders for VIP and celebrity partners via our agency spreadsheet.
  • Identify and vet influencers whose style and values complement our brand’s vision and aesthetic.


Event Support
  • Assist in the planning and execution of PR events.
  • Provide logistical support, such as vendor coordination, guest list management, and on-site event management.
  • Contribute to creative event concepts and execution.
  • Entertain influencer partners and manage vendor relationships on site.


General Admin/Marketing Support
  • Provide administrative support, including data entry, report generation, and project management.


Skills & Experience
  • Bachelor's degree, or working towards, in Public Relations, Marketing, Communications, or a related field preferred.
  • Prior exposure in public relations, marketing, or a related field ideal.
  • Strong organisational and time management skills.
  • Excellent written and verbal communication skills. 
  • A passion for the fashion industry and a keen eye for trends.
  • Ability to work independently and as part of a team.
  • A positive attitude and a willingness to learn.


We care about our employees and have curated a benefit package that enriches our team's experience. At Petal and Pup we certainly love our work perks!


·       Flexible Scheduling & Rostering Practices - We Work Around Your Availability (Unless Noted)

·       Amazing Employee Discount Program (50%)

·       Company Paid Employee Assistance & Mental Health Plans (EAP)

·       Positive Company Culture that Celebrates both Personal & Company Milestones


Petal & Pup offers you the chance to make a daily impact on a global business. We look forward to meeting you! 


#Petal&Pup #Petal&PupCareers #akaBrands #akaYourCareer


Petal & Pup Pty., Ltd. is an Equal Opportunity Employer (EOE). We're committed to a diverse and inclusive workplace and encourage applicants from all walks of life. Come join us, different makes us better.


If you need assistance or accommodation during the hiring process due to a disability, please contact us at HR@aka-brands.com. Please note that we do not respond to application inquiries or resume submissions via this email address.


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We help our brands maximize their potential as they lead whats next in fashion. As a platform, a.k.a. enables brands to grow faster and allows founders to focus on the aspects of business they love.

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Part-time, on-site
DATE POSTED
April 10, 2025

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