Media Planner

About Us

Blue Print Out is a results-driven marketing firm specializing in strategic brand communication and campaign development. We help businesses enhance their presence through tailored marketing solutions and innovative messaging. Our team is committed to delivering impactful campaigns that drive engagement and long-term success.

Job Description

We are seeking a detail-oriented and analytical Media Planner to develop and execute strategic media plans for a variety of clients. The ideal candidate will have a strong understanding of traditional and digital media channels, excellent problem-solving skills, and the ability to analyze market trends to optimize campaign performance.

Responsibilities

• Develop, implement, and manage media plans based on client goals and budgets.
• Analyze market research data to identify target audiences and media placement opportunities.
• Negotiate and secure media buys with vendors, ensuring cost efficiency.
• Monitor and optimize campaign performance to improve effectiveness.
• Prepare reports and presentations detailing media strategies and results.
• Collaborate with internal teams to ensure alignment between media strategies and overall marketing objectives.
• Stay up to date with industry trends, media consumption patterns, and competitive analysis.

Skills & Qualifications

• Bachelor’s degree in Marketing, Advertising, Communications, or a related field.
• Proven experience in media planning, preferably in an agency setting.
• Strong analytical skills with the ability to interpret data and make strategic recommendations.
• Proficiency in media planning software and tools.
• Excellent negotiation and communication skills.
• Ability to manage multiple projects and meet deadlines in a fast-paced environment.

Benefits

• Competitive salary based on experience.
• Opportunities for professional growth and career advancement.
• Comprehensive health, dental, and vision insurance.
• Paid time off and flexible work arrangements.
• Supportive and collaborative work environment.

If you are a strategic thinker with a passion for media planning and data-driven decision-making, we encourage you to apply.