Senior Content Designer

Important Notice for Applicants:

At Bixal, we want to ensure a transparent and secure application process for all candidates. Official communication will come from an email address ending in @bixal.com or from talent@bixal.com. Messages from other sources may be fraudulent, and you should exercise care to avoid any links or attachments included. If you experience any challenges with your submission, please contact us at talent@bixal.com.  We're here to help!

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About Us:

Bixal is a consulting company based in Fairfax, VA, working alongside governments and organizations to help them deliver better services and experiences to the communities they serve. Using evidence-based knowledge and technology, Bixal empowers clients to deliver on their missions more effectively by fostering a culture of learning and continuous improvement.

Location

This role can work remotely from anywhere in the USA. You must be legally authorized to work in the US. Bixal does not provide visa sponsorship.  

What Will You Do?

Bixal has an exciting opportunity to accelerate digital transformation in the federal government and enhance the quality of service delivery to the public. Collaborating directly with our federal partner, you’ll harness relevant expertise and innovative strategies to drive large-scale enterprise transformation and create customer-centric experiences. 

As a Sr. Content Designer, you will apply human-centered design principles to develop content strategies and implement methods and practices to help client agencies solve business problems, better engage with customers, increase audience reach, and engender customer trust and confidence. This role is involved throughout the lifecycle of a project, owning the entirety of the content strategy, planning, execution, and evidenced-based optimizations to drive engagement across products.  

Important note

This is a full-time position contingent on contract award by our client, with a defined performance period of up to one year, with potential for follow on work. This role offers you a unique opportunity to make a meaningful impact on a project that aligns with Bixal’s mission of delivering innovative, human-centered solutions.

While the role has a fixed duration, we are committed to transparency and collaboration, keeping you informed about contract updates and new opportunities. At Bixal, we support your professional journey, ensuring your experience reflects our inclusive, purpose-driven culture and prepares you for future success.

• Analyze customer experiences to develop content strategies for digital properties. 
• Propose content and content solutions based on data and customer insights, utilizing keyword research, customer insights and a range of analytics tools to improve content, visibility and audience reach via digital channels. 
• Define and implement content management processes, including conducting routine content inventories, audits, and evaluations for quality, usability, accessibility, and inclusivity. 
• Prepare, organize, and publish content, ensuring the application of plain language guidelines and accessibility practices (e.g., Section 508 and WCAG). 
• Write, edit, and test copy on digital platforms and products as needed. 
• Create content that adapts to and aligns with the VA.gov style guide’s established voice, style, and plain language standards.
• Write or edit error messages and alerts.
• Collaborate with other members of the centralized content team within their workflow to achieve a high-quality final product for Veterans.
• Work collaboratively with designers using UI mockup tools such as Figma.
• Create plain-language content that is clear, accurate, consistent, compassionate, equitable, authoritative, accessible, and findable.15
• Research the topic and related benefit for each request so as to write content that is accurate and well-informed.
• Use research findings to iterate on content.
• Advocate for content with stakeholders and subject matter experts, including legal and policy experts.
• Use checklists to meet quality standards.
• Focus on the Veteran experience with all work produced.
• Perform other duties as assigned.

• 4+ years of relevant experience
• Proven experience developing and implementing content strategies for large websites and digital products
• Strong understanding of human-centered design (HCD) strategies, methods, and approaches, and how content strategy fits in and elevates UX and product design deliverables and solutions. 
• A portfolio of work demonstrating a strong understanding of content strategy deliverables (e.g., content strategies, content models, content designs, UX writing). 
• Experience working with Agile development teams. 
• Demonstrated experience working within cross-functional digital teams
• Strong consultation and collaboration skills; comfortable facilitating meetings and workshops with cross-functional project teams. 
• Excellent verbal and written communication skills. 
• Experience in writing, revising, sourcing, and aggregating content. 
• Experience using voice of the customer data and analytics to support content strategy. 
• An understanding of plain language guidelines and accessibility standards (Section 508, WCAG). 
• Experience working with content management systems and/or digital experience. platforms, including creating and managing plans for migrating content from legacy to modernized content management solutions.  
• Ability to obtain and maintain a Public Trust clearance. 

• Consulting/agency experience. 
• Previous work with government agencies or initiatives. 
• Deep experience with Google Analytics and Search Console, Tableau, and Medallia, among other analytics tools. 
• An understanding of digital marketing concepts and practices, aligning content strategy with marketing programs. 
• Spanish language proficiency or knowledge to support transcreation of content as needed. 

Perks & Benefits:

Flex hours

401K with matching incentive

Parental Leave

Medical/dental/vision benefits

Flex Spending Account

Company provided short-term disability and life insurance

Commuter benefits

Generous PTO

11 Paid holidays

Professional development opportunities

Please note that candidates selected may undergo a background investigation and, if applicable, meet eligibility requirements for suitability.

Our company is committed to providing equal employment opportunities for all individuals and complies with all applicable federal, state, and local anti-discrimination laws. Employment decisions are based on merit, qualifications, and business needs.