Marketing Analytics Specialist

Role Description:

Capgemini is seeking a highly motivated and detail-oriented Marketing Analytics Specialist for a top 10 US Insurance Carrier.

The Marketing Analytics Specialist will provide support for digital testing and analytics. Through the use of statistical modeling, data mining, and other best practices, the Marketing Analytics Specialist will provide quantitative analysis of marketing initiatives. By leveraging a broad analytical skillset, the analyst helps to report Marketing results to the business.

• Ensure consistent testing and analysis with proper test design;
• Performs queries and stored procedures against databases (Snowflake);
• Delivers ad-hoc data & analytics requests;
• Understand internal clients' objectives, processes, and products in order to make educated recommendations on changes to campaign approaches;
• Perform data mining/exploration of internal and external data sources to be used in statistical modeling;
• Maintain project tracker for communication with clients.
  
  Our Client is one of the United States’ largest insurers, providing a wide range of insurance and financial services products with gross written premiums well over US$25 Billion (P&C). They proudly serve more than 10 million U.S. households with more than 19 million individual policies across all 50 states through the efforts of over 48,000 exclusive and independent agents and nearly 18,500 employees. Finally, our Client is part of one the largest Insurance Groups in the world.

Location: Brazil

Total Work Experience

Minimum Required: 3-5

Preferred: 6-8

English Proficiency

Minimum Required: Advanced

Preferred: Fluent

Required Education

Minimum Required: Bachelor

Required Branch(es) of study

• Marketing
• Business
• Statistics
• Data science
• Finance
• Economics
• Related field

Other Critical Skills

Advanced Analytics - Intermediate

Software / Tool Skills

Excel - Advanced
Power BI - Advanced
SQL - Advanced

This position comes with competitive compensation and benefits package:

1. Competitive salary and performance-based bonuses
2. Comprehensive benefits package
3. Home Office model
4. Career development and training opportunities
5. Flexible work arrangements (remote and/or office-based)
6. Dynamic and inclusive work culture within a globally known group
7. Private Health Insurance
8. Pension Plan
9. Paid Time Off
10. Training & Development
11. *Note: Benefits differ based on employee level

About Capgemini

Capgemini is a global leader in partnering with companies to transform and manage their business by harnessing the power of technology. The Group is guided everyday by its purpose of unleashing human energy through technology for an inclusive and sustainable future. It is a responsible and diverse organization of over 340,000 team members in more than 50 countries. With its strong 55-year heritage and deep industry expertise, Capgemini is trusted by its clients to address the entire breadth of their business needs, from strategy and design to operations, fueled by the fast evolving and innovative world of cloud, data, AI, connectivity, software, digital engineering and platforms. The Group €22.5 billion in revenues in 2023.

https://www.capgemini.com/us-en/about-us/who-we-are/