Performance Marketing Manager

ABOUT THIS POSITION

As Performance Marketing Manager, you will take ownership of campaign execution across multiple paid channels, focusing on driving user acquisition and optimizing performance to meet growth targets. You’ll work closely with Analysts, Creatives, and external partners to uncover insights, scale high performing campaigns, and support data driven decision making.

RESPONSIBILITIES

• Own new user acquisition and retargeting campaigns to drive high ROI ensuring efficient budget allocation across channels.
• Develop and optimize performance marketing strategies, including creative testing frameworks, funnel optimizations, and platform specific best practices.
• Identify and prioritize growth opportunities through market research, competitive analysis, and performance trends.
• Partner with Analytics to define KPIs, build actionable dashboards, and monitor campaign performance to inform decision making.
• Collaborate with Creative teams to brief, iterate, and evaluate high performing marketing assets.
• Manage vendor and platform relationships, ensuring alignment on goals and performance metrics.
• Other responsibilities as assigned

REQUIREMENTS

• Bachelor’s Degree in Management; Marketing, Economics, Statistics, or equivalent science degree, required.
• 2–4 years of experience in performance marketing, media buying, or growth roles, with proven success running multi-channel campaigns (ie: social, search, mobile app, console media, display) across international markets.
• Proven experience running ROI-positive paid media campaigns across multiple channels and markets (mobile, console, PC).
• Comfortable with mobile attribution, MMPs (like AppsFlyer), and event-based optimization strategies.
• Strong analytical mindset; experience pulling data to extract insights and inform optimization.
• Confident navigating ambiguity and working autonomously in a fast-paced, live service environment.
• Experience collaborating with cross-functional teams (analytics, creative, product) to align goals and drive outcomes.
• Strong project management skills with the ability to juggle multiple campaigns and deadlines.
• Proficiency in ad platforms (ie: Meta Ads, Google Ads, TikTok Ads, Reddit Ads, etc) 
• Knowledge of JIRA, Trello and Slack and proficiency with MS Office and Google Suite
• Clever, creative personality with a passion for gamer culture. Avid gamer is a plus!

“Applicants must be legally eligible to work in Canada at the time of application.”