Marketing Operations Specialist (REMOTE)

Ready to put your analytical skills to the test in the music industry? Discogs is searching for a Marketing Operations Specialist to optimize our marketing technology stack. You'll dive deep into data, leverage your SQL and GA4 expertise, and collaborate with a team of marketers and engineers to ensure our campaigns are hitting all the right KPIs. If you're passionate about music and eager to make a real-world impact with your technical skills, then hit play on your career at Discogs!

Location

This is a remote position. Open to candidates located in OR, WA, CA, CO, TX, IL

Compensation

Starting Base Salary Range: $65,00 - 70,000 yearly

Who We Are

Discogs is the largest crowd-sourced, community-driven database of recorded music information in the world. Every day, millions of people use the Discogs Marketplace to connect, learn about music, and buy and sell vinyl records, CDs, and cassettes. As Discogs continues to grow, we are looking for bright, dedicated, creative, and highly motivated people to help us realize our mission to serve the music fan in everyone. We are relatively small, so individual contributions can have a large impact. High value is placed on quality, critical thinking, and continuous improvement. Our teams work collaboratively but are distributed geographically and open-source tools are important to who we are and how we work. We value the experiences and skills each team member contributes to helping us serve our music community.

Who We’re Looking For

Our Marketing Operations Specialist is highly motivated to drive the technical execution and optimization of our marketing systems and analytics tools. This role focuses on managing and enhancing our marketing technology stack, enabling data-driven decision-making, and supporting personalized customer experiences across multiple channels. The Marketing Operations Specialist possesses strong technical expertise in SQL, Google Analytics 4 (GA4), Google Tag Manager (GTM), and Customer.io, combined with a passion for operational excellence and data integration. This role is essential in ensuring our marketing campaigns are efficient, measurable, and impactful while providing data insights to guide strategic decisions.

What You’ll Accomplish

Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

• Marketing Technology & Lifecycle Administration
• Serve as the primary administrator for Customer.io, managing tasks like lifecycle workflows, transactional sends, and data optimization.
• Oversee Google Tag Manager (GTM) and Firebase configurations for accurate tracking, tagging, and lifecycle event monitoring across web and mobile platforms.
• Ensure compliance with cookie consent management tools (e.g., OneTrust) and maintain alignment with data privacy regulations.
• Support Lifecycle Marketing teams in building and optimizing automated workflows and triggered campaigns across email, web, mobile apps, and ad networks.
• Data Integration & Management
• Collaborate with engineering and analytics teams to ensure seamless data flow and consistency between systems.
• Support data segmentation and targeting, creating audiences based on user attributes, behavior, and preferences using SQL and related tools.
• Analytics, Reporting & Campaign Optimization
• Build and maintain custom dashboards in Google Analytics 4 (GA4) and Looker to monitor campaign performance, user behavior, and lifecycle events.
• Analyze campaign and user data to uncover insights and recommend optimizations for better performance and ROI.
• Enable accurate tracking and attribution across paid and organic channels using tools like GTM and Firebase.
• Proactively identify and resolve data discrepancies to ensure accurate reporting and analysis.
• Collaboration & Continuous Improvement
• Collaborate with engineering, product, and analytics teams to align technical implementations with marketing objectives.
• Act as the technical point of contact for troubleshooting and optimizing marketing operations integrations.
• Stay informed about emerging trends in marketing automation, data analytics, and technical SEO, identifying opportunities to improve workflows and campaign effectiveness.

What You’ll Contribute

Minimum Experience and Education

Must Have:

• 1-2 years of experience in Marketing Operations, Marketing Analytics, or Marketing Automation roles.
• Experience in a high-scale B2C marketing environment is a plus.
• Technical Proficiency
• Intermediate to advanced proficiency in SQL for data segmentation and integrations.
• Experience managing and configuring tag management systems like Google Tag Manager (GTM) and/or Firebase for web and mobile tracking.
• Proficiency in web analytics like GA4 for campaign tracking, reporting, and dashboard creation.
• Marketing Technology Expertise
• Experience administering Customer.io or similar marketing automation platforms.
• Familiarity with cookie consent management tools (e.g., OneTrust) and understanding of data privacy best practices.
• Data Integration & Management
• Experience working with data segmentation and audience creation tools for targeted marketing campaigns.
• Problem-Solving & Adaptability
• A proactive, curious approach to troubleshooting technical issues and identifying optimization opportunities.
• Ability to adapt to evolving marketing technologies and campaign requirements.
• Communication & Collaboration
• Effective communication skills for collaborating across engineering, product, analytics, and marketing teams.
• Ability to translate technical insights into clear, actionable recommendations for non-technical stakeholders.

Preferred Skills and Background

• Proficiency with Python, Javascript, or Liquid
• A Passion for staying abreast of industry developments and best practices.
• A basic understanding of how browser cookies work and experience with OneTrust or similar cookie management tools.
• Strong analytical skills and the ability to derive insights from complex datasets.
• Familiarity with data visualization tools (e.g., Tableau, Looker).
• Exposure to CRM systems (e.g., HubSpot, Salesforce) and their integration with marketing platforms.
• Experience with machine learning or AI techniques for predictive modeling and personalization.

What We Provide

• Competitive compensation: salary, plus performance-related bonus program
• 401(k) with employer match
• 100% company-paid medical and dental insurance benefits for you and your dependents
• 4 weeks paid vacation, increasing based on tenure
• 18 weeks paid leave for birth moms
• 8 weeks paid parental leave, including for adoption
• Monthly wellness allowance
• Annual professional and personal development allowance
• Work from home office set-up and expense allowances
• Flexible work location opportunities
• Employer matching toward charitable contributions

What We Believe In

Discogs’ mission is to serve the music fan in everyone. We represent a diverse and inclusive community, and we are committed to serving our community with innovative and creative solutions. We know that innovation happens best when varying perspectives are embraced and integrated. Our global team reflects our global community.

Discogs is an Equal Opportunity Employer.

Applicants needing accommodation to apply should contact us at 503-597-6340

Discogs does not promote job openings through text messaging. If you receive a text message claiming to offer a position at our company, please disregard it as fraudulent. For a list of our actively open positions and to apply, please visit the official Careers page on our website: https://www.discogs.com/about/careers

If you apply for this role, you will be required to upload a resume, cover letter, and fill out a few questions regarding your application. Once submitted, our hiring team will review your application and contact you if you are selected for an interview. Whether you are successful or not, we will store your application and data in our system for a maximum period of one year from the application date in case another role becomes available that you are suitable for. If you have any questions or concerns about us storing this data and/or the period of time, please contact us at legal@discogsinc.com and we will respond to you within 30 days.