Copywriter (Hybrid)

Fastmarkets is an industry-leading price-reporting agency (PRA) and information provider for global commodities, providing price data, news, analytics and events for the agriculture, forest products, metals and mining and new-generation energy markets.

Fastmarkets' data is critical for customers seeking to understand and predict dynamic, sometimes opaque markets, enabling trading and risk management. Fastmarkets is a global business with a history dating back to 1865 and is built on trust and deep market knowledge. It has more than 600 employees spread across global locations in the UK, US, China, India, Singapore, Brazil, Belgium, Finland and beyond. 

We are looking for an experienced and creative copywriter to craft engaging and effective content for our B2B audience. The ideal candidate will have strong grasp of B2B marketing and the ability to write clear, concise and persuasive copy across multiple platforms – ensuring messaging consistency with the Fastmarkets brand. As part of the content team, your work will be instrumental in the development and execution of content and campaign plans and strategies. 

As a B2B copywriter, you’ll be helping create a strong connection between Fastmarkets and our customers through producing compelling, action-oriented content to support marketing initiatives. You will be working alongside the content team to deliver high-quality, brand-compliant content and copy at a brisk pace for multiple distribution channels. But it’s not just about creating content – you’ll also be supporting the team in their efforts to improve our search engine rankings, boost organic traffic and increase engagement with outbound marketing activities. 

PRINCIPLE ACCOUNTABILITIES 

• Content creation: write, edit and optimise high-quality content and copy that drives results and supports commercial goals for various marketing channels including web, email campaigns and social media 
• Industry research: conduct research on industry trends and competitors to inform content creation and ensure targeted messaging for our audience 
• Collaborate: work closely with the marketing, sales and editorial emails to create content that supports product launches, marketing campaigns and sales enablement 
• SEO optimisation: ensure all copy is optimised for search engines using appropriate keywords and best practices for SEO 
• Tone and style: maintain a consistent brand voice across all content, tailored to a B2B audience while ensuring technical accuracy and readability. 
• Proof reading and editing: review and edit copy from various teams to ensure clarity, consistency and grammatical correctness 
• Reporting: monitor and optimise content marketing performance 

KEY INTERFACES  

• Commercial, Content, PR and Digital Marketing Teams 
• Commercial  
• Editorial 

We are looking for an individual who is highly motivated, driven, and have a passion to be part of a fast-paced, successful team. Being a strong team player is also important as well as someone who is happy to work flexibly. 

• 2+ years of B2B copywriting experience, an understanding of commodity markets and price reporting agencies would provide a distinct advantage 
• Understanding of B2B marketing strategies and ability to craft copy that addresses business challenges and decision-making processes 
• Excellent written and verbal communication skills, with a proven ability to create engaging, clear and persuasive content 
• Solid understanding of SEO 
• Meticulous attention to detail with a focus on grammar, tone and style 
• Familiarity with content management systems, GA4 and marketing automation tools 
• Strong organizational skills with the ability to manage multiple projects and meeting deadlines 

Our Values

Fastmarkets people come from all different walks of life. It’s this mix of brilliant personalities, experiences and insights that gives us that warm, open, and friendly culture you can feel as soon as you meet us. But however wonderfully different we all are, there are six things we all have in common – and they form our Fastmarkets values.

Created by our own employees to reflect some of the personal traits that Fastmarkets people have, our values are key to what makes our culture unique. They reflect who each of us are and they're embedded in everything we do. Our values are:

• METRICS DRIVEN. We use insights to improve our customers’ experience and our business performance
   
• ACCOUNTABLE. We are accountable to ourselves and those we work with: we keep our promises and get things done
   
• GROWTH MINDSET. This value enables us to be nimble to the changing realities and operate with a sense of urgency
   
• INCLUSIVE. We are inclusive and respectful, celebrating each of us and giving everyone a deep sense of belonging with the desire to bring their best self to work every day.
   
• CUSTOMER CENTRIC. We are customer-centric in all that we do
   
• COLLABORATIVE. We are collaborative, able to work across teams and capitalise on the diversity of intellect, perspectives, and experiences.

You’ve read a little about us – now it’s over to you!

If you like what you’ve read so far and think you can see yourself as a Fastmarkets person, it’s time to fill in your application form. This form is an important part of the selection process: it’s used to determine whether or not you’ll be chosen to have an interview and acts as a basis for the questions we’ll ask you on the day.

It’s vital that you try to capture all the relevant information we have asked for on the form so we can get a good feel for who you are and why you’re great.