Social Media Marketing

We are seeking a creative and results-oriented Social Media Marketing Specialist to manage and grow the online presence of our U.S.-based clients. You will be responsible for developing content strategies, creating engaging posts, and analyzing performance metrics across platforms such as Instagram, Facebook, LinkedIn, and TikTok.

Key Responsibilities:

• Plan, create, and schedule social media content aligned with brand voice and client goals

• Collaborate with designers and copywriters to develop compelling visual and written content

• Engage with audiences, respond to messages/comments, and grow online communities

• Track KPIs and prepare performance reports using tools like Meta Business Suite, Later, or Sprout Social

• Execute paid social media campaigns (basic to intermediate level)

• Identify trends and adjust strategies to increase reach and engagement

• Present social media plans and results to U.S.-based clients in fluent English

• Coordinate with internal teams and account managers to align messaging and deliverables

Qualifications:

• 3+ years of experience in social media marketing, preferably with U.S. clients or audiences
• Excellent communication skills and copywriting in English
• Familiarity with major social media platforms and scheduling/analytics tools
• Creative mindset with attention to detail and brand consistency
• Based in Guadalajara and available for hybrid work (some on-site attendance required)

• 🎄 Christmas Bonus: 30 days, to be paid in December.
• 🩺 Major Medical Expense Insurance: Coverage up to $20,000,000.00 MXN.
• 🩹 Minor Medical Insurance: VRIM membership with special discounts on doctor’s appointments and accident reimbursements.
• 😁 Dental Insurance: Always smile with confidence!
• 💼 Life Insurance
• 🌴 Vacation Days: 12 vacation days.
• + 📅 Floating Holidays: 3
• 📱 Cell Phone Reimbursement & Transportation Subsidy.
• 🌐 Hybrid Scheme: Enjoy the best of both worlds, remote and in-office work.
• 🌍 Multicultural Exposure: Work with operations within Mexico and the United States.
• 🎉 MezTal Internal Events: Strike a healthy balance between your professional and personal goals.
• 💸 Exclusive Discounts: Benefits with different companies for being part of MezTal.
• 📚 Academic Agreements: Access to national universities and language schools.
• 🚀 Career Growth: We will search for the best conditions for progressing in your career.