Creative Video Development Manager

Creative Video Development Manager

Location: New York, NY (Hybrid)

Type: Full time, permanent

Who You Are:

Getty Images is hiring a Creative Video Development Manager in New York! As a Creative Video Development Manager, you’ll play a key role in shaping and driving our video content strategy. You’ll empower a global creator community by engaging, educating, and inspiring them to deliver high-quality, high-impact content that resonates with customers and reflects local and global trends.

You are a creative visionary with a strong grasp of videography, storytelling, and the evolving visual landscape. You thrive in creative environments, with a proven ability to connect with, influence, and mentor image and video creators. You are able to identify creative talent, particularly those whose work is suited to stock and commercial content.

A strong advocate for Diversity & Inclusion, you intentionally seek out and elevate diverse perspectives. You're both a self-starter and a collaborative team player and comfortable managing multiple creative projects from ideation through execution.

Reporting to the Regional Creative Lead, you’ll work closely with cross-functional teams such as Creative Insights, Creator Relations, Custom Content, Marketing, PR and Sales to ensure the creation and curation of standout regional video assets.

• Cultivating and managing relationships with videographers to inspire and produce high-end regional commercial content.
• Regularly communicate content needs and provide creative direction to creators via email, Discord, and Zoom, guiding them from concept to execution.
• Identify and recruit new talent from within the Americas creator portfolios as well as from external sources.
• Collaborate with team members to brainstorm and develop new content ideas.
• Oversee multiple projects from planning to delivery, ensuring timely completion.
• Providing creative and technical feedback and support to creators, enhancing their skills, shoots, art direction, and overall content quality.
• Curate and review creative assets to meet differentiation standards and customer needs.
• Promote and showcase creative work internally and externally both verbally and written, including occasional customer meetings and presentations.
• Write creative briefs and shoot spotlight articles.
• Organize and run frequent webinars for creator engagement and video education.
• Support Curation & Promotion and Marketing teams with video highlights and showreels of best content.
• Analyze and interpret data/metrics to inform video creative strategy.
• Develop and implement a forward-thinking video strategy that aligns with overall business objectives, anticipating industry trends and positioning the team for long-term success.
• Serve as an inspiring leader for video within the organization, driving innovation by sharing insights and emerging opportunities to elevate our creative approach and market presence.

• Relevant degree in visual or creative media.
• Expertise in videography, with experience in video production, art direction, and shoot management.
• 5+ years of experience in visual communications or advertising.
• Strong creative vision and ability to create compelling content.
• Experience leading or mentoring creative teams or individuals.
• Awareness of current trends in video production, content creation, and visual storytelling.
• Exceptional organizational and multitasking abilities.
• Fluency in English, with excellent written, verbal, and presentation skills.
• Comfortable with public speaking and inspiring creators and customers.
• Experience in negotiation, relationship building, and community management.
• Knowledge of the visual market and content creation.
• Ability to thrive in a fast-paced environment.
• Proactive in sharing ideas and solutions.
• Proficiency with PC/Mac, MS Office, project management tools, and Adobe Creative Suite.
• Ability to independently manage creative projects from concept through completion.
• Familiarity with AI technologies.