Product Strategy Lead

About GoodLeap:

GoodLeap is a technology company delivering best-in-class financing and software products for sustainable solutions, from solar panels and batteries to energy-efficient HVAC, heat pumps, roofing, windows, and more. Over 1 million homeowners have benefited from our simple, fast, and frictionless technology that makes the adoption of these products more affordable, accessible, and easier to understand. Thousands of professionals deploying home efficiency and solar solutions rely on GoodLeap’s proprietary, AI-powered applications and developer tools to drive more transparent customer communication, deeper business intelligence, and streamlined payment and operations. Our platform has led to more than $27 billion in financing for sustainable solutions since 2018.

GoodLeap is also proud to support our award-winning nonprofit, GivePower, which is building and deploying life-saving water and clean electricity systems, changing the lives of more than 1.6 million people across Africa, Asia, and South America.

At Goodleap, we're driven by a relentless pursuit of innovation. Our passion lies in exploring the forefront of technology, identifying emerging opportunities, and creating solutions that tackle the challenges of tomorrow. Like a startup, we embrace an entrepreneurial mindset, pushing boundaries to bring our company into new territories and develop revolutionary products.

We’re looking for a sharp, strategic thinker to join the Product team as our Product Strategy Lead. In this role, you’ll be a force multiplier for our product org, bringing market awareness, competitive insights, and forward-looking thinking that helps us build what’s next.

You’ll help the team stay ahead of the curve by identifying emerging trends, monitoring competitors, conducting generative research, and surfacing insights that shape product direction and strategic bets. You’ll work closely with product managers, business leaders, and cross-functional teams to ensure we’re focused on the right opportunities, grounded in real data, customer needs, and market dynamics.

• Identify and track key industry trends, from emerging technologies and shifting customer expectations to startup activity.
• Conduct ongoing competitive analysis to monitor new entrants, existing players, and evolving product strategies.
• Lead market research and discovery efforts, including white space identification, customer segmentation, and ecosystem mapping.
• Partner with product managers and business leaders to inform roadmaps and strategic priorities with timely, actionable insights.
• Drive generative user research to uncover pain points, unmet needs, and early signals of demand.
• Maintain a living library of strategic insights that product teams and execs can tap into when making decisions.
• Develop concise, compelling strategic briefs and shareouts to communicate key findings and influence direction.
• Monitor and report on funding rounds, acquisitions, launches, and ecosystem moves that may impact our positioning.

• 5–8+ years of experience in product strategy, market research, product marketing, competitive intelligence, or a related role.
• Proven ability to synthesize complex data into clear strategic recommendations.
• Strong research and analytical skills, comfortable with both qualitative and quantitative insights.
• Excellent storytelling and communication skills; able to influence without authority.
• Deep curiosity and a proactive mindset, someone who naturally spots patterns and asks “what’s next?”
• Experience collaborating across product, design, engineering, and go-to-market teams.
• Experience with SQL, Tableau, Databricks, or product analytics platforms.

Additional Information Regarding Job Duties and Job Descriptions:

Job duties include additional responsibilities as assigned by one's supervisor or other managers related to the position/department. This job description is meant to describe the general nature and level of work being performed; it is not intended to be construed as an exhaustive list of all responsibilities, duties and other skills required for the position. The Company reserves the right at any time with or without notice to alter or change job responsibilities, reassign or transfer job position or assign additional job responsibilities, subject to applicable law. The Company shall provide reasonable accommodations of known disabilities to enable a qualified applicant or employee to apply for employment, perform the essential functions of the job, or enjoy the benefits and privileges of employment as required by the law.

If you are an extraordinary professional who thrives in a collaborative work culture and values a rewarding career, then we want to work with you!  Apply today!