Head of Mid-Market Sales and Business Development
About Gusto
Gusto is a modern, online people platform that helps small businesses take care of their teams. On top of full-service payroll, Gusto offers health insurance, 401(k)s, expert HR, and team management tools. Today, Gusto offices in Denver, San Francisco, and New York serve more than 400,000 businesses nationwide.
Our mission is to create a world where work empowers a better life, and it starts right here at Gusto. That’s why we’re committed to building a collaborative and inclusive workplace, both physically and virtually. Learn more about our Total Rewards philosophy.
About the Role:
Gusto is seeking an experienced Sales Leader with a proven track record in direct sales leadership to drive revenue growth and scale our Direct Dedicated (Mid-Market) Sales organization. This leader will be responsible for developing and executing strategies that enhance customer acquisition, retention, and expansion through our direct sales channel. The Head of Direct Dedicated Sales will oversee a team of Account Executives and Business Development Representatives across the Mid-Market and Dedicated sales segments in the direct sales channel focused on building strong customer relationships and maximizing revenue opportunities.
About the Team:
This role reports into the Head of Subscription Sales, who is empowered by the Head of Revenue (external: Chief Revenue Officer). The team will have 2 sales teams, a Mid-Market / Dedicated Sales team of 11 Account Executives and a Business Development team of (1 PE, 7 Business Development Representatives). The team on day 1 will have approximately 18 team members.
Here’s what you’ll do day-to-day:
- Sales Leadership
- Set and execute the strategic vision for the Direct Dedicated Sales team, ensuring alignment with company-wide revenue objectives
- Empowers high performing sales teams (2nd line leader) focused on acquisition of employers
- Oversees all performance, hiring and development on the teams (Account Executives and Business Development Representatives)
- Manages teams to consistent best practices using data, customer empathy, and sales skill
- Sets the tone and facilitates successful change management
- Collaborates seamlessly with strategy and operations and enablement functions
- Speaks authoritatively regarding team performance and opportunities, cross-functionally and to Sales and Revenue leadership
- Sales Standards, Process, and Operations
- Beyond simply leading a sales team, identifies winning sales tactics and collaborates with sales strategy and operations, enablement, compensation, the people team, and finance partners to improve sales performance and contribution
- Sales Performance Reporting & Forecasting
- Sweats the numbers daily, assessing what’s working and not, comparing across Account Executives, Business Development Representatives and teams, identifying trends to amplify or course correct, and working with Account Executives and Business Development Representatives to improve performance
- Runs predictable sales forecasting that aims to drive growth and continuous improvement (vs. solely projecting attainment)
Here’s what we're looking for:
- Minimum 10 years relevant sales experience with 7+ years managing sales teams
- Track record growing sales-led businesses in a leadership position including specific contributions and responsibilities for sales talent, tactics, and performance
- High energy, high integrity. Able to motivate and inspire with a track record of building high-performance team cultures
- Proven ability to build a pipeline and achieve revenue targets in a predictable way
- Mathematical mindset with an orientation on repeatability. Excellent at using data to solve problems and drive decision making
- Passion for achieving impact and results that is driven by an entrepreneurial mindset
- A strong communicator (both written and verbal); strong social selling and persuasion skills
- Adaptable sales leader who can upskill teams to deeply penetrate existing partnerships ranging from small to Mid-Market accounts.
- Authentic passion for Gusto’s mission and the impact we can have on the world
Our compensation range for this role is $212,000 to $270,000 OTE (with a 60/40 split between base salary and target commission) in Denver and most other remote locations, and $232,000 to $307,000 OTE in San Francisco and New York City. Final offer amounts are determined by multiple factors, including candidate experience and expertise, and may vary from the amounts listed above.
Location and Travel
The position can be remote, and travel will be required (approximately monthly, focusing on Gusto office locations SF, NY, Denver as well as conferences, events, and customer visits
Gusto has physical office spaces in Denver, San Francisco, and New York City. Employees who are based in those locations will be expected to work from the office on designated days approximately 2-3 days per week (or more depending on role). The same office expectations apply to all Symmetry roles, Gusto's subsidiary, whose physical office is in Scottsdale.
Note: The San Francisco office expectations encompass both the San Francisco and San Jose metro areas.
When approved to work from a location other than a Gusto office, a secure, reliable, and consistent internet connection is required.
Our customers come from all walks of life and so do we. We hire great people from a wide variety of backgrounds, not just because it's the right thing to do, but because it makes our company stronger. If you share our values and our enthusiasm for small businesses, you will find a home at Gusto.
Gusto is proud to be an equal opportunity employer. We do not discriminate in hiring or any employment decision based on race, color, religion, national origin, age, sex (including pregnancy, childbirth, or related medical conditions), marital status, ancestry, physical or mental disability, genetic information, veteran status, gender identity or expression, sexual orientation, or other applicable legally protected characteristic. Gusto considers qualified applicants with criminal histories, consistent with applicable federal, state and local law. Gusto is also committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. We want to see our candidates perform to the best of their ability. If you require a medical or religious accommodation at any time throughout your candidate journey, please fill out this form and a member of our team will get in touch with you.
Gusto takes security and protection of your personal information very seriously. Please review our Fraudulent Activity Disclaimer.
Average salary estimate
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Gusto was founded in 2011. This company provides payroll processing and employee benefits services. Their headquarters are located in San Francisco, California.
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