Creative Copywriter

Hello Sunshine is on a mission to change the narrative for women. Founded by Reese Witherspoon, Hello Sunshine is a media company that puts women at the center of every story we create, celebrate, and discover. We tell stories we love–from big to small, funny to complex–all shining a light on where women are now and helping them chart a new path forward.

We are seeking a talented, creative and ambitious writer to join our editorial team and work across a diverse portfolio of editorial and commercial projects. These may include marketing materials, social media, website copy, internal communications, newsletters and more. As Hello Sunshine’s writer, you will internalize and channel the brand voice and ethos and seamlessly translate it into a variety of projects and outputs. The ideal candidate has deep and varied experience writing across a wide range of formats which may include publishers/media companies, consumer brands, individuals (ghost writing), sales/GTM and website/UX copy. 

You are highly collaborative, detail-oriented and a true wordsmith who is passionate about delivering creative and compelling copy. Experience working with creative professionals on GTM materials is especially important and will be a key aspect of this role.

Please include links to your content or portfolio in your application.

This role is based out of NYC but open to LA as well.

What You Will Do:

• Write clear, compelling copy for a variety of mediums, including project launches, websites, and marketing materials.
• Interpret writing project briefs to understand project requirements and objectives.
• Collaborate with internal teams to ensure alignment on voice, tone, and messaging.
• Work closely with creative professionals, including designers and marketers, to develop cohesive campaigns.
• Support the development of experiential programming (panels, fireside chats, workshops) with a focus on translating Hello Sunshine themes and impactful talent-led narratives into captivating moments designed to engage, enlighten, and empower audiences.
• Support the translation of industry trends and talent-led stories into Hello Sunshine's tone/voice across social and digital O&Os.
• Stay updated on industry trends and best practices in copywriting and marketing communications.
• Manage multiple projects and deadlines while maintaining high quality and attention to detail.

• Experience in copywriting for a brand, influencer, DTC company, or similar.
• Strong understanding of copywriting best practices.
• Ability to understand brand tone.
• Strong attention to detail and commitment to accuracy.
• Excellent written and verbal communication skills, with a keen eye for detail.
• Proven ability to collaborate effectively across teams and manage multiple projects simultaneously.
• Ability to thrive in a fast-paced, dynamic environment and adapt to changing priorities.
• Creative thinker with a passion for content creation.

This position offers an estimated base salary range of $65,000 - $75,000

Benefits include:

• Comprehensive Health Care Plan (Medical, Dental & Vision)

• Retirement Plan options (401k, IRA)

• Life Insurance (Basic, Voluntary & AD&D)

• Generous Paid Time Off (Vacation, Sick & Public Holidays)

• Family Leave for Maternity and Paternity needs

• Short-Term and Long-Term Disability Coverage

At Hello Sunshine, we want team members with diverse and distinctive voices, dedicated to the mission of changing the narrative for women. Hello Sunshine is an equal opportunity employer, committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws.