Business Development Executive (SDR)

Responsibilities:

• Identify, prospect, and qualify high-potential leads through email, phone, LinkedIn, and other channels.
• Develop targeted outreach campaigns tailored to ICPs across key verticals and regions.
• Manage and optimize sequencing tools (e.g., Instantly, Lemlist, Smartlead) to drive scalable outreach.
• Conduct initial discovery calls to assess BANT-fit and set appointments for Account Executives.
• Collaborate with marketing to refine messaging, lead scoring, and content strategy.
• Maintain accurate lead and activity data in the CRM (e.g., HubSpot, Salesforce).
• Share insights on lead quality, objections, and market trends with leadership and marketing.
• Assist in onboarding and mentoring new SDRs, sharing best practices and scripts.
• Continuously test and improve outreach cadences, subject lines, and email content.
• Meet and exceed monthly KPIs including qualified meetings, replies, and pipeline value.

• 2–4 years of experience in outbound B2B sales or lead generation, preferably in SaaS or technology.
• Proven track record of exceeding SDR/BDR targets.
• Strong written and verbal communication skills.
• Experience with outbound sales tools such as sequencing platforms, LinkedIn Sales Navigator, and CRM systems.
• Understanding of BANT or MEDDIC qualification frameworks.
• Highly organized with strong time management and prioritization skills.
• Comfortable working in a fast-paced, target-driven environment.