Marketing Specialist

Infopro Digital Services Limited is seeking a talented Marketing Specialist to join our dynamic marketing team. In this role, you will be instrumental in crafting and executing marketing strategies that drive engagement and promote our suite of services across various platforms out of our Nashville office.

Role Overview:

The Marketing Specialist will be responsible for executing targeted marketing campaigns, analyzing performance metrics, and collaborating with internal teams to ensure alignment with our company's objectives. You will play a key role in enhancing our brand presence and building strong relationships with our audience.

Key Responsibilities:

• Assist in the development and execution of comprehensive marketing plans across multiple channels.
• Monitor and analyze campaign performance, providing insights and recommendations for improvement.
• Coordinate with sales and product teams to align marketing activities with business goals.
• Create engaging content for social media, email marketing, and other communications.
• Manage logistics and promotion for company events, webinars, and other initiatives.
• Support market research efforts to identify trends and opportunities within the industry.

The ideal candidate will possess the following qualifications:

• 2-3 years of experience in a marketing role, preferably in a B2B environment.
• Strong understanding of digital marketing strategies, including social media and email marketing.
• Excellent written and verbal communication skills.
• Ability to analyze data and derive actionable insights.
• Detail-oriented with strong organizational skills to manage multiple projects effectively.
• Self-motivated, proactive, and able to work both independently and collaboratively.

We know great people make great companies. Infopro Digital is defined by people and passion while being powered by knowledge and innovation. Everything we do is centered on trust, integrity and respect. Our collaborative approach drives creativity across our markets; and our focus on giving teams ownership allows us to build an entrepreneurial culture where our people and brands can thrive and grow.

As well as working with the most interesting, talented and fun people, we operate a culture where success is recognized.

You will be supported throughout your career, tailoring your development through management support, internal and external training courses, and on the job training.

In addition to a competitive salary we offer the following benefits:

• 20 Vacation Days (rising to 25 days)
• 5 Paid Sick Days
• 11 Paid Company Holidays
• Medical, Dental & Vision Insurance (including life insurance)
• 401k Plan Plus Match
• Flexible Spending Account (FSA)
• Short-term and Long-term Disability
• Employee Assistance Program
• Flexible Working
• Office Gym Membership
• Bonusly Employee Recognition
• Employee Referral Scheme

Our foundations and values:

At Infopro Digital, we are driven by core values such as entrepreneurial spirit, constant customer focus, promoting diversity, striving for significant impact, and a collaborative culture. By joining us, you become part of a dynamic community that embraces these values daily, shaping the future with passion and commitment.

Diversity is one of our core values. We are convinced that our teams, drawn from all backgrounds and with diverse experiences, are one of the key drivers of our success. The Group is committed to a policy of equal opportunities and inclusion, from recruitment to career development, and we strive to provide an equitable working environment to promote the well-being of our teams.

Who are we?

Infopro Digital is a B2B group specializing in information and technology. With a presence in 18 countries, the group has 4,000 employees of 55 nationalities.

Infopro Digital connects professional communities.

Our brands are leaders in five key economic sectors: construction and public sector, automotive, industry, risk & insurance, and retail.

With our solutions, our customers make informed decisions and companies develop their business and sustainable performance.

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