Content Writer (Freelance)

Who We Are

iPullRank is a ten-year-old digital marketing remote agency based in New York City, founded by industry trailblazer Michael King. We’re not here to follow trends—we set them. Our team blends technical expertise with creativity to deliver SEO, Content, and Generative AI services that drive results. We work with some of the biggest names across eCommerce, Financial Services, and Media brands, as well as ambitious mid-sized businesses, crafting strategies that don’t just compete but dominate.

Our Values: PROUD

At iPullRank, we live by our values:

• Proactive: We don’t wait for problems—we solve them.
• Reliable: When we commit, we deliver.
• Outstanding: We aim for extraordinary, every time.
• Urgent: We prioritize purposeful action to drive results
• Disciplined: Our consistency and accountability lead to excellence.

These principles shape every decision, every campaign, and every success story.

What We Do

We specialize in SEO, Content, and Generative AI strategy and implementation, helping brands win today while building future-proof strategies for tomorrow. Whether it’s cracking complex algorithms, crafting authentic, helpful content, or engineering AI solutions, we’re the partner brands trust to stay ahead.

At iPullRank, we’re more than an agency—we’re a team of thinkers, builders, and creators who believe the best ideas come from everywhere. We foster a culture where you’re encouraged to grow, take ownership, and make a real impact. We’re small enough to be nimble but big enough to work with global heavyweights like Rocket Mortgage, American Express, Nordstrom, Warner Music Group, Target, and Adidas.

The Role

iPullRank is looking for a part-time, freelance writer to write both branded service-driven articles and SEO-driven briefs outlining article assignments for other writers. 

This role requires basic understanding of taxes, personal finance, home buying, mortgage processes, and lending and being able to take complex ideas and distill them down to clear, helpful descriptions is key. The good news: The content is strategic, reader-focused, and not brand-washed or insincere. (If you’re not intimidated by the idea of breaking down loan types — such as FHA, VA, and USDA — in an easy-to-understand manner, then this role is for you.) 

We deliver a high volume of content each month across multiple clients. This is a freelance role that can range from 10-30 hours per week depending on your availability, and can be done remotely. This role reports to the Director of Content and works closely with several copy editors and a content project manager, who keeps the trains on schedule and owns deadlines and processes. 

The goal is to evolve to a schedule where work is on a rolling basis, and you have all assignments weeks before the deadline. Then, you can choose when you put in the time. That said, it may take time to get to a place where you have more than a few days to turn around assignments — and any necessary revisions — as we settle into a rhythm and get you up to speed on expectations and processes. The rate is $35-45 per hour depending on experience.

What You’ll Do

• Ghostwrite content that falls into two primary buckets — fully written articles and briefs that outline the SEO and content requirements for articles. 
• Ensure your work adheres to SEO best practices and drives organic performance, based on the strategic goals and KPIs 
• Ensure your work adheres to editorial standards and UX best practices  
• Ensure your work adheres to both broad brand guidelines and a custom project-based style guide. 
• Utilize your superior attention to detail, excellent reporting capabilities, understanding of SEO requirements for digital publishing, and masterful writing skills
• Work closely with the Managing Editor and Content Project Manager to ensure flawless and on-time delivery

• 2-20 years of service-driven (full-time or freelance) article-writing experience 
• Experience writing short-form and long-form digital content with the intent of driving organic search traffic
• A basic understanding of the tax, home, mortgage, lending, and personal finance space 
• Ability to handle deadline pressures well
• High level of initiative and ability to work well both independently and with a team 
• Proficiency in Microsoft Office applications such as Word, Excel and PowerPoint

Nice to have

• Experience entering copy into Content Management Systems a plus
• Experience with content trackers and project management tools, such as ClickUp, a plus

Applicants must be based in the United States and generally willing to respond to requests during East Coast business hours. To apply, please include a resume, cover letter, and links to related editorial or content marketing clips.