Partnership Marketing Specialist - Hunting

Partnership Marketing Specialist - Hunting

Typical Base Salary Range of $65,000 to $90,000 (DOE)

Please Refer to Req #25-053

As the Partnership Marketing Specialist for the hunting category, you will cultivate and nurture relationships with key strategic partners and brand ambassadors to amplify our brand presence and drive engagement with our target audience. You’ll report to the Hunting Category Marketing Manager and participate in the development and execution of partnership communication plans that align with our brand values and marketing objectives, while also managing our ambassador program to inspire and mobilize advocates for our products. In this role you’ll collaborate heavily with co-workers and work primarily on-site at our Beaverton, Oregon location.

Why Join Leupold & Stevens?

For over 100 years, we’ve manufactured high-quality products right here in the USA. We still operate out of our Oregon-based factory to this day, producing innovative, battle-proven optics for the world's most relentless hunters, shooters, law enforcement officers, and military personnel. Regardless of the product, whether it's a red dot or a riflescope, we design and manufacture it with one goal in mind—to ensure it performs for life.

And in this role, you can/will:

• Be part of a company that sets the standard for optics in hunting, tactical, and competitive shooting.
• Work with top-tier partners, ambassadors, and industry professionals to shape the future of optics marketing.
• Activate partners to engage the hunting community to drive brand loyalty.
• Enjoy a collaborative, fast-paced work environment

If you live and breathe hunting and marketing, and you’re ready to take Leupold’s brand presence to the next level, we want to hear from you!

Our benefits package is amazing:

• affordable health and dental insurance
• a strong commitment to training and professional development including an internal skills development program for all manufacturing team members
• a generous tuition reimbursement program
• company contributions up to 8% of base pay into a 401K retirement account
• profit sharing
• and great product discounts (to name a few)

What You’ll Be Doing as a Partnership Marketing Specialist – Hunting:

• Partnership Development and Management:
• Collaborate with the category product marketing manager to identify and prioritize potential strategic partners, including organizations, athletes, and influencers that align with our brand values and the hunting target audience.
• Cultivate and nurture relationships with key partners to develop mutually beneficial collaborations, sponsorships, and co-marketing initiatives.
• Participate in the negotiation of partnership agreements and contracts, ensuring clear deliverables, objectives, and ROI metrics are defined and tracked.
• Ambassador Program Management:
• Partner with Hunting Category Marketing Manager and executive leadership to develop and execute a comprehensive ambassador program strategy to recruit, onboard, and engage partners who embody the spirit of our brand.
• Identify and recruit ambassadors across the hunting category that authentically represent our brand.
• Provide ongoing support, training, and resources to ambassadors to empower them to effectively promote our products and brand values.
• Campaign Collaboration and Activation:
• Collaborate with internal marketing team to integrate partner and ambassador activations into overarching marketing campaigns and initiatives.
• Support the development of campaign roadmaps which include brand, seasonal, and product launch initiatives and request deliverables from each partner to drive brand/product awareness and sales.
• Work with the internal creative team to develop creative and engaging communication briefs that equip our ambassadors to share the Leupold brand and product stories effectively.
• Coordinate and execute partnership and ambassador events, activations, and experiences to drive brand awareness and engagement.
• Collect product feedback, insights, and ideas to help drive product and campaign innovations within Leupold.
• Performance Measurement and Reporting:
• Establish KPIs and metrics to measure the success and impact of partnership and ambassador initiatives, including brand reach, impressions, and engagement.
• Monitor and analyze campaign performance and ambassador activities, providing regular quarterly reports and insights to inform future strategies and optimizations.
• Continuously evaluate and iterate partnership and ambassador programs based on data-driven insights, industry trends, and feedback.

Skills and Experience You’ll Need as a Partnership Marketing Specialist – Hunting:

• Bachelor’s Degree in business, journalism, communications, or a related marketing field.
• 3-5 years’ experience in the marketing function of shooting sports, optics, or related industry brand. An equivalent combination of education and work experience may also be considered.
• Knowledge of marketing concepts and principles. Experience managing partnership marketing activities, including interaction with celebrity endorsers is a strong plus.
• Knowledge of shooting sports, hunting, firearms, and associated optics applications.
• Strong interpersonal and relationship skills.
• Ability to operate at both the strategic and operational level.
• Excellent organizational skills and detail orientation. Ability to organize, coordinate, prioritize and execute multiple processes and activities simultaneously.
• High level of creativity and ability to think strategically. Excellent analysis and problem-solving skills.
• Excellent verbal and written communication skills.

Work Environment for a Partnership Marketing Specialist – Hunting:

Work takes place in a standard office environment, with occasional exposure to a manufacturing environment. Ability to work on-site the majority of the time. Must be able to travel 25% of the time, including weekend events.

For details on positions and to apply, go to:

www.leupold.com/careers

Leupold & Stevens, Inc.

14400 NW Greenbrier Parkway

Beaverton, Oregon 97006

* A core business objective at Leupold & Stevens is to maintain a workplace in which each employee can achieve their full potential.  The company was founded on the principle of giving customers and our team members ‘A Square Deal’; to us, this means advocating for the employment opportunities and advancements of all individuals regardless of race, color, sex, national origin, age, religion, physical or mental disability, marital status, veteran status, sexual orientation, gender identity, or any other characteristic protected by law. We resolutely believe all aspects and privileges of employment should be determined by skills and behaviors, not personal identities.

* With our commitment to make our application process and workplace accessible for individuals with disabilities, we will provide reasonable accommodations, upon request, for an individual applicant to participate in the job application process.  To request an accommodation to the application process, please send an email to HRDept@Leupold.com or call (503) 646-9171 and a Leupold & Stevens representative will contact you.

* Leupold & Stevens, Inc. is a drug free workplace.  All final candidates must successfully pass a pre-employment drug screen and background check.

* Leupold & Stevens, Inc. complies with all applicable FAR & DFAR regulations.

* We hire U.S. citizens and persons lawfully authorized to work in the U.S. All new employees must complete an INS Employment Eligibility Verification Form (I-9). Positions may require a deemed export control license for compliance with applicable laws and regulations. Placement is contingent on Leupold & Stevens, Inc.’s ability to apply for and obtain an export control license on your behalf.