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Senior Associate, GTM Strategy and Operations

Company Description

LinkedIn is the world’s largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We’re also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that’s built on trust, care, inclusion, and fun – where everyone can succeed.

Join us to transform the way the world works.

Job Description

This role can be based in either San Francisco, Sunnyvale, New York, Chicago, or Omaha.

At LinkedIn, our approach to flexible work is centered on trust and optimized for culture, connection, clarity, and the evolving needs of our business.  The work location of this role is hybrid, meaning it will be performed both from home and from a LinkedIn office on select days, as determined by the business needs of the team.

We are looking for a Senior Associate, GTM Strategy & Operations to drive growth, optimize sales productivity, and enhance customer value for LinkedIn Marketing Solutions (LMS) Acquisitions initiatives. This role is ideal for someone who blends data-driven insights, operational rigor, and strategic thinking, while leveraging AI and automation to scale business impact.

As a key partner to Sales, Product, Marketing, and GTM leadership, you will design, implement, and scale go-to-market strategies across EMEA, APAC, and NAMER. This includes managing complex sales planning processes such as territory design, quota setting, and forecasting—using AI-driven insights and automation tools to improve efficiency.

This role requires strong analytical skills, the ability to influence senior stakeholders, and a passion for AI-powered decision-making in GTM operations.

Responsibilities

  • Shape LinkedIn’s GTM strategy by leading high-impact initiatives to drive revenue and sales performance.
  • Own planning processes (headcount, territory, quota) and scale them through automation and AI-driven optimization.
  • Leverage AI & automation tools to enhance forecasting, streamline workflows, and drive predictive insights.
  • Act as a key partner to LMS Sales Leadership across geographies, particularly EMEA and APAC.
  • Develop data-driven insights using SQL, Tableau, Anaplan, and Salesforce (SFDC) to inform strategic decisions.
  • Collaborate cross-functionally with Finance, Product, Marketing, Customer Success, and Sales to align on key initiatives.
  • Foster a culture of innovation, engagement, and operational excellence within the GTM Ops team.
  • Impact: Shape LinkedIn’s GTM strategy and drive revenue growth.
  • AI & Innovation: Work with cutting-edge AI and automation tools to enhance decision-making.
  • Career Growth: Engage with senior leaders across Sales, Product, and Marketing, gaining a holistic GTM perspective.
  • Global Scope: Solve complex challenges across NAMER, EMEA, and APAC.

 

Qualifications

Basic Qualifications:

  • Bachelor’s degree in technical or related field
  • 4+ years of experience in management consulting, finance, sales operations, business operations, or a highly analytical/strategic role.
  • 1+ years of experience using SQL.
  • 1+ years of experience using Excel.
  • 1+ years of experience using Tableau to analyze and present data.

Preferred Qualifications:

  • 2+ years of experience working with SQL, Tableau, Presto, Anaplan, or SFDC.
  • Advanced proficiency with Excel, SQL, Tableau.
  • Experience with AI applications (e.g., prompt engineering, process automation, AI-driven analytics) or a strong interest in learning AI-powered tools.
  • Ability to translate data and insights into compelling narratives to drive executive decision-making.
  • Experience collaborating across cross-functional teams and influencing senior stakeholders.
  • MBA or Master’s degree in business, economics, data science, engineering, or related STEM fields.
  • Background in SaaS, Ad Tech, GTM Operations, or Product Strategy is a plus.
  • Proven ability to structure and execute complex, ambiguous problems with strategic clarity.

 

Suggested Skills:

  • AI & Automation
  • Strategic Thinking
  • Data Analytics & Visualization
  • Sales Operations & Planning
  • Problem Solving & Decision Making

 

LinkedIn is committed to fair and equitable compensation practices.       

The base pay range for this role is $96,000 to $156,000. Actual compensation packages are based on several factors that are unique to each candidate, including but not limited to skill set, depth of experience, certifications, and specific work location. This may be different in other locations due to differences in the cost of labor.       

The total compensation package for this position may also include annual performance bonus, stock, benefits and/or other applicable incentive compensation plans. For more information, visit https://careers.linkedin.com/benefits

Additional Information

Equal Opportunity Statement

LinkedIn is committed to diversity in its workforce and is proud to be an equal opportunity employer. LinkedIn considers qualified applicants without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, marital status, pregnancy, sex, gender expression or identity, sexual orientation, citizenship, or any other legally protected class. LinkedIn is an Affirmative Action and Equal Opportunity Employer as described in our equal opportunity statement here: EEO Statement_2020 - Signed.pdf.

Please reference the following information for more information:  https://www.eeoc.gov/sites/default/files/2023-06/22-088_EEOC_KnowYourRights6.12ScreenRdr.pdf and

 https://www.dol.gov/ofccp/regs/compliance/posters/pdf/OFCCP_EEO_Supplement_Final_JRF_QA_508c.pdf  for more information.

LinkedIn is committed to offering an inclusive and accessible experience for all job seekers, including individuals with disabilities. Our goal is to foster an inclusive and accessible workplace where everyone has the opportunity to be successful.

If you need a reasonable accommodation to search for a job opening, apply for a position, or participate in the interview process, connect with us at [email protected] and describe the specific accommodation requested for a disability-related limitation.

Reasonable accommodations are modifications or adjustments to the application or hiring process that would enable you to fully participate in that process. Examples of reasonable accommodations include but are not limited to:

  • Documents in alternate formats or read aloud to you
  • Having interviews in an accessible location
  • Being accompanied by a service dog
  • Having a sign language interpreter present for the interview

A request for an accommodation will be responded to within three business days. However, non-disability related requests, such as following up on an application, will not receive a response.

LinkedIn will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by LinkedIn, or (c) consistent with LinkedIn's legal duty to furnish information.

San Francisco Fair Chance Ordinance ​

Pursuant to the San Francisco Fair Chance Ordinance, LinkedIn will consider for employment qualified applicants with arrest and conviction records.

Pay Transparency Policy Statement ​

As a federal contractor, LinkedIn follows the Pay Transparency and non-discrimination provisions described at this link: https://lnkd.in/paytransparency.

Global Data Privacy Notice for Job Candidates ​

Please follow this link to access the document that provides transparency around the way in which LinkedIn handles personal data of employees and job applicants: https://legal.linkedin.com/candidate-portal.

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Average salary estimate

$126000 / YEARLY (est.)
min
max
$96000K
$156000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

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Our mission is to create economic opportunity for every member of the global workforce and this vision connects our more than 16,000 employees in dozens of offices across five continents. It inspires us to invest in our talent, support career grow...

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March 1, 2025

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