Marketing Manager

About Mellifera:

At Mellifera, we develop innovative IT solutions for Payment Service Providers (PSPs), Electronic Money Institutions (EMIs), and neobanking platforms in the European Union and the United Kingdom. Our team combines deep industry knowledge with cutting-edge technologies to ensure the seamless operation of payment systems and compliance with regulatory standards. Our flagship products include multifunctional payment gateways and AI-driven compliance platforms, supporting global expansion and digital transformation in financial services. 

We are an agile, horizontal team within a larger holding company, focused on developing cutting-edge payment gateway solutions and other fintech products. Our team values collaboration, technical excellence, and a results-driven approach, working closely with internal clients who provide banking, acquiring, and electronic money services.

Requirements: 

• Proven experience as a senior-level position marketing manager in a fast-growing company or startup.

• Expertise in B2B marketing with a focus on fintech.

• Strong track record of developing and executing successful marketing strategies in international markets.

• Excellent understanding of digital marketing tools and channels.

• Experience with brand management and building a strong brand presence in competitive markets.

• Demonstrated ability to lead, mentor, and inspire a marketing team in a fast-paced environment.

• Strong project management skills with the ability to prioritize tasks and manage multiple initiatives.

• Knowledge of payment processing or related technologies is a significant advantage.

• Exceptional communication, negotiation, and presentation skills.

• Proactive and innovative mindset with the ability to adapt to rapidly changing market trends.

• Proficiency in tools for creating visual and textual content, such as Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro), Canva, and Figma.

• Willingness and ability to travel internationally for business purposes.

• Fluent in English and Russian.

Responsibilities:

• Develop and implement a strategic plan to promote the company’s services in the B2B segment. Implement a strategy for expanding into international markets.

• Strengthen and enhance the company’s brand in the payment processing market.
• Create and execute campaigns to increase brand awareness with textual, video, and visual content. 
• Develop and implement digital marketing campaigns. Set up analytics and evaluate the effectiveness of marketing channels. Develop a content marketing strategy to attract the target audience.
• Segment the audience and study customer needs. Establish partnerships with key market players and ecosystem participants.
• Organize and coordinate participation in international conferences and exhibitions, including preparation of materials and side events.
• Develop and manage the marketing budget. 
• Conduct test campaigns and experiments to identify best practices. Research and implement new technologies and tools to improve marketing efficiency.
• Prepare reports for management on the results of marketing activities.

Benefits

• Opportunity to shape the future of fintech solutions within a growing company.
• Collaborative, horizontal team structure that values your expertise and ideas.
• Chance to work on high-impact projects with internal clients in the banking and financial services sector.
• Continuous learning and development opportunities to enhance your skills and career growth.
• Competitive salary and benefits package.
• Flexible work arrangements to support work-life balance.

Salary Range:

2500-4000 EUR NET per month