Representative, Marketing - UPRV

NBCUniversal is one of the world's leading media and entertainment companies. We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.

Our impact is rooted in improving the communities where our employees, customers, and audiences live and work. We have a rich tradition of giving back and ensuring our employees have the opportunity to serve their communities. We champion an inclusive culture and strive to attract and develop a talented workforce to create and deliver a wide range of content reflecting our world.

Comcast NBCUniversal has announced its intent to create a new publicly traded company ('SpinCo') comprised of most of NBCUniversal's cable television networks, including USA Network, CNBC, MSNBC, Oxygen, E!, SYFY and Golf Channel along with complementary digital assets Fandango, Rotten Tomatoes, GolfNow, GolfPass, and SportsEngine. The well-capitalized company will have significant scale as a pure-play set of assets anchored by leading news, sports and entertainment content. The spin-off is expected to be completed during 2025.

As the Representative, Marketing – UPRV, you will partner with the Universal Parks & Resorts Vacations (UPRV) Management Team to develop, manage and execute the marketing and commerce plans for Universal Studios Hollywood (USH) & Universal’s New Ventures (UNV). You will assist the Management Team with overall business direction, including achieving annual business and financial goals, all marketing and sales functions and analysis of all programs. You will collaborate with numerous internal & external stakeholders on the execution of integrated business and marketing plans, as well as participating in workshops/planning meetings for implementation and performance measurement.

Responsibilities:

• Developing and maintaining strong partnerships with USH & UNV Team Members & various external stakeholders. Leveraging these relationships for planning, developing & implementing marketing plans.
• Manage UPRV USH & UNV website content & commerce engines:
  • USH consumer store and website (vacations.universalstudioshollywood.com) updates and maintenance
  • Travel Agent store (VAX): marketing content, supplier showcase updates and maintenance
  • Assist in the creation of consumer & travel agent websites & stores for Universal Kids Resort
  • Partner with leadership to provide strategic direction to IT/E-Com teams regarding packaging and commerce capability requirements
• Responsible for development and implementation of Consumer Direct & Travel Agent tactical plans, including:
  • Product brief & fact sheet creation, maintenance and distribution
  • Meet with internal/external stakeholders & communicate production information and project timelines on behalf of UPRV
  • Review marketing comps and provide feedback via Workfront
  • Assist in development of strategic marketing roadmaps
  • Work with 3rd party partners to develop and implement marketing plans
  • Enter project details into Workfront or other relevant project management systems
  • Attend action workshop for all related projects
• Partner closely with channel execution teams (Communication Planning, Media, Trade Network, Direct Digital Media) to ensure tactics are supporting overall UPRV business goals & strategies.
• Align with UPRV Revenue Management, Product & Product Operations teams on all USH & UNV product/campaign launches.
• Manage ongoing industry research focusing on marketing materials & promotional offers and provide actionable recommendations.
• Perform other duties as assigned.

Basic Requirements:

• Bachelor's degree in Marketing, Public Relations, Communications or a related discipline is required. MBA or Master’s Degree in a similar discipline is preferred.
• 3+ years of marketing experience within one of the following industries is required, or the equivalent combination of education and experience: e.g. Travel, Theme Parks, Tour Operators, Online Travel Agencies, Airlines, Hotels and/or Car Rental.   

Desired Characteristics:

• Proficiency with MS Office programs, especially Excel and PowerPoint, and ideally WorkFront.
• Clear Communication and effective problem-solving skills.
• Excellent verbal, written and proofreading skills.
• Strong analytical skills; proficiency working with data, analyzing information and reporting findings.
• Prior experience working in a team environment.
• Must be energetic, self-motivated, a quick learner and demonstrate a strong personal desire to achieve results.
• Capable of multi-tasking, in a fast-paced, quickly changing environment.
• Extremely detail oriented and resourceful.

Additional Requirements:

• • Hybrid: This position has been designated as hybrid, generally contributing from the office a minimum of three days per week.

This position is eligible for company sponsored benefits, including medical, dental and vision insurance, 401(k), paid leave, tuition reimbursement, and a variety of other discounts and perks. Learn more about the benefits offered by NBCUniversal by visiting the Benefits page of the Careers website. Salary range: $68,640 - $80,000

As part of our selection process, external candidates may be required to attend an in-person interview with an NBCUniversal employee at one of our locations prior to a hiring decision. NBCUniversal's policy is to provide equal employment opportunities to all applicants and employees without regard to race, color, religion, creed, gender, gender identity or expression, age, national origin or ancestry, citizenship, disability, sexual orientation, marital status, pregnancy, veteran status, membership in the uniformed services, genetic information, or any other basis protected by applicable law.

NBCUniversal will consider for employment qualified applicants with criminal histories, or arrest or conviction records, in a manner consistent with relevant legal requirements, including the City of Los Angeles' Fair Chance Initiative For Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, and the California Fair Chance Act, where applicable.

If you are a qualified individual with a disability or a disabled veteran and require support throughout the application and/or recruitment process as a result of your disability, you have the right to request a reasonable accommodation. You can submit your request to [email protected].