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Demand Generation Specialist (Remote)

Company Overview: At Famous Marketplace (by One Impression), we're reshaping how brands collaborate with creators. Our dynamic platform empowers brands and creators to connect, collaborate, and grow seamlessly. Join our fast-paced, innovative team where your efforts directly impact our growth.


Role Overview: We’re seeking a talented Demand Generation Specialist to drive outbound lead generation and nurture sales opportunities. You'll utilize LinkedIn Sales Navigator, AI-driven content creation, sophisticated email outreach campaigns, and platforms like Apollo and Instantly to develop and execute strategic outbound initiatives.


Responsibilities
  • Develop and manage outbound sales strategies using LinkedIn Sales Navigator, Apollo, and Instantly to identify, nurture, and convert leads into qualified opportunities.
  • Leverage AI tools to create high-quality, engaging, and relevant blog content aimed at educating and converting target audiences.
  • Design and execute cold email outreach campaigns, including crafting compelling messaging, segmenting target audiences, and analyzing results to optimize conversion rates.
  • Create and manage outbound sales funnels to drive continuous engagement and ensure consistent lead flow.
  • Collaborate closely with sales, marketing, and product teams to align outbound activities with overall business objectives.
  • Continuously analyze campaign performance, utilizing insights to optimize strategies, messaging, and outreach techniques.
  • Maintain an up-to-date understanding of industry best practices, competitor activities, and innovative outbound tactics.


Requirements
  • Proven experience (2-4 years) in demand generation, lead generation, outbound marketing, or related roles.
  • Hands-on expertise using LinkedIn Sales Navigator, Apollo.io, Instantly, and similar outbound and automation tools.
  • Proficient in using AI-driven tools (e.g., ChatGPT, Jasper, Copy.ai) to produce relevant, high-quality content for blogs and emails.
  • Strong knowledge of email deliverability best practices, outreach personalization, and CRM systems like HubSpot.
  • Analytical mindset with a track record of effectively measuring, analyzing, and optimizing campaign performance.
  • Excellent written and verbal communication skills, demonstrating clear, compelling, and persuasive messaging.
  • Comfortable working in a dynamic, fast-paced environment and adapting quickly to new tools and platforms.


Why Join Us?
  • Join a pioneering team in the rapidly growing creator economy.
  • Work closely with talented, motivated individuals in a collaborative and innovative culture.
  • Opportunity for growth, learning, and making a tangible impact on company performance.

If you're passionate about driving growth through innovative demand generation strategies, we’d love to hear from you!


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CEO of One Impression
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Apaksh Gupta
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Full-time, remote
DATE POSTED
May 9, 2025

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