Specialist II, Loyalty

Pilot Company is an industry-leading network of travel centers with more than 30,000 team members and over 750 retail and fueling locations in 44 states and six Canadian provinces. Our energy and logistics division serves as a top supplier of fuel, employing one of the largest tanker fleets and providing critical services to oil operations in our nation's busiest basins. Pilot Company supports a growing portfolio of brands with expertise in supply chain and retail operations, logistics and transportation, technology and digital innovation, construction, maintenance, human resources, finance, sales and marketing.

Founded in 1958 by Jim A. Haslam II and currently led by CEO Adam Wright, our founding values, people-first culture and commitment to giving back remains true to us today. Whether we are serving guests, a fellow team member, or a trucking company, we are dedicated to fueling people and keeping North America moving.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status or any other characteristic protected under applicable federal, state or local law.

Military encouraged to apply.

We are seeking a dynamic Loyalty Specialist with a proven capability in fostering customer retention through strategic loyalty initiatives. In this role, you will support the sales team by developing and distributing effective promotional materials and codes aimed at enhancing customer engagement. You will collaborate closely with the merchandise team to design and implement mobile offers that are innovative and results driven. Additionally, you will lead global loyalty initiatives to strengthen relationships with our valued pro and auto drivers, ensuring continued customer satisfaction and loyalty while enabling measurable results for the business.

• Ideates and supports ad-hoc loyalty strategy projects by translating business insights and ideation into business case recommendations
• Organizes and audits category team mobile offers; ideating on strategy improvements to strategy and ensuring all requests get completed on time
• Tracks and measures the performance of mobile offers; hosting monthly reporting and refinement for offers with merchandising teams
• Supports sales team by providing promo codes and tracking redemptions for fleets, being the face of loyalty and collaborating with sales leaders and fleets
• Audits and organizes sales team loyalty promotional materials to ensure sales team has most up to date information; creating improved training materials

• Bachelor of Arts or Science in business or analytics required
• MBA or Graduate Degree preferred
• Minimum two years’ experience with data visualization and interpretation
• Minimum two years’ experience with loyalty program & digital marketing/promotional data
• Minimum two years’ experience communicating & presenting to key stakeholders & senior leadership

Specialized Knowledge 

• Expertise in data visualization best practices required (Excel skills required; Tableau preferred)
• Expertise in presentation skills required
• Knowledge of agile methodologies required

Competencies

• Demonstrated passion for loyalty program management
• Excellent communication skills
• Strong analytical skills with ability to interpret guest behavior and trends to inform strategic decision-making
• Proven ability to manage multiple priorities efficiently
• Proven ability to work as a member of team and influence stakeholders
• Proven ability to take initiative and independently problem-solve

Travel

• Travel less than 10% of time

Physical Requirements & Working Conditions

• General office work requiring sitting or standing for extended periods of time