Demand Generation Events Manager

About Recurly:

Recurly, Inc., a SaaS company, provides a versatile subscription management platform to manage the entire subscription lifecycle for market-leading brands worldwide. Subscription businesses such as Sling TV, FabFitFun, Cinemark and Fubo.tv depend on Recurly to harness the power of the subscription model and drive recurring revenue growth. Since its launch in 2009, Recurly has deployed subscription billing for thousands of companies across 55 countries. Our platform empowers billions of credit card transactions and has enabled customers to recover nearly $1.3 billion in revenue in 2024.

Recurly is backed by Accel-KKR, a leading technology-focused private equity firm with over $10 billion in capital commitments. The partnership offers Recurly access to significant capital and resources to make continued investments in technology and platform innovation and expand our go-to-market initiatives.

About the Role:

Recurly is seeking a Demand Generation Event Manager with 5+ years of experience in planning, executing, and optimizing events to drive pipeline and revenue growth. This role is ideal for a strategic, results-driven event marketer who thrives in a fast-paced environment and understands how to use events as a high-impact demand generation channel.

• Event Strategy & Execution – Develop and execute a comprehensive demand generation event strategy, including in-person conferences, trade shows, field events, and virtual experiences, all aligned to pipeline and revenue goals. 
• Virtual Event Management – Own the execution of webinars, virtual summits, and hybrid event experiences, ensuring high engagement, seamless logistics, and measurable impact.
• Lead Generation & Pipeline Acceleration – Drive measurable impact by ensuring events contribute to MQLs, SQLs, and closed-won revenue. Track and analyze event performance to optimize future activations.
• Cross-Functional Collaboration – Partner closely with Demand Generation, Product Marketing, Sales, and Customer Success to design event programs that engage prospects and customers while amplifying Recurly’s messaging.
• Sponsorship & Partnerships – Identify, negotiate, and manage event sponsorships that elevate brand presence and maximize ROI.
• Event Logistics & Budget Management – Oversee the end-to-end logistics, vendor management, and budget allocation to ensure seamless event execution.
• Content & Experience Design – Collaborate with Content, Design, and Brand teams to develop compelling event themes, speaker lineups, and interactive experiences that captivate attendees.
• Sales Kickoff, Club, Enablement & Follow-Up – Work closely with Sales to ensure impactful events and strong follow-up of demand generation events that drive conversion and accelerate deal velocity.

• 5+ years of experience in event marketing, demand generation, or field marketing, preferably in B2B SaaS or FinTech.
• Proven track record of driving measurable pipeline growth through events.
• Experience managing end-to-end event planning, from strategy to execution and post-event analytics.
• Strong understanding of lead capture, lead nurturing, and sales alignment.
• Familiarity with marketing automation and CRM platforms (Marketo, HubSpot, Salesforce, etc.).
• Exceptional project management skills, attention to detail, and ability to manage multiple priorities.
• Excellent communication and negotiation skills, with experience managing external vendors and sponsorships.

• Impact: Drive high-visibility events that directly contribute to Recurly’s growth.
• Innovation: Be part of a fast-moving, high-growth company shaping the future of subscriptions.
• Collaboration: Work with smart, driven colleagues in a supportive and dynamic environment.
• Ready to help us Get Ahead of What’s Next? Apply now!

Benefits:

As a full-time employee, Recurly offers competitive benefits programs, perks and options designed to fit your needs and the needs of your family. We offer medical, dental and vision benefits and a menu from which to choose options that work best for you and eligible dependents. We also offer life insurance, short and long-term disability, hospital indemnity, critical illness coverage, employee accident protection, health savings account (HSA) with company contribution & flexible spending account (FSA) options, employee assistance program, Legal and Pet Insurance.

Other perks may include:

401(k) Retirement Plan and company match

Company equity

Flex Time Off

Company Events

Training/Development

Tuition reimbursement

Commuter benefits

Volunteer opportunities

Monthly internet stipend

Recurly is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to gender, age, race, religion, or any other classification which is protected by applicable law. Recurly is committed to providing reasonable accommodations for candidates with disabilities in our recruiting process. If you need any assistance or accommodations due to a disability, please let us know at talent@recurly.com