Account Based Marketing Manager - job 1 of 2

Job Summary

A company is looking for an Account Based Marketing Manager to drive growth through paid channels.

Key Responsibilities

• Launch, manage, and scale Account Based Marketing campaigns
• Collaborate with cross-functional teams to execute and measure marketing campaigns
• Optimize customer lifecycle marketing campaigns for efficiency and performance

Required Qualifications

• 3 - 5 years of experience in running ABM campaigns across multiple channels
• Proficiency with major paid media channels, particularly in the B2B space
• Strong analytical skills for data manipulation and reporting
• Experience with tracking tools and foundational tagging
• Ability to collaborate with Marketing Analytics and Creative development teams