Digital Analytics Specialist

Job Summary

A company is looking for an Ad Operations & Digital Analytics Specialist.

Key Responsibilities

• Manage and troubleshoot tracking implementation using tag management tools to ensure accurate data collection
• Oversee end-to-end ad trafficking and campaign execution, coordinating across teams for timely launches
• Configure and manage analytics tools to monitor campaign impact and deliver actionable insights for optimization

Required Qualifications

• Undergraduate Degree (4 years or equivalent) in Marketing, Advertising, Business Administration, Information Systems, Data Analytics, Statistics, or Computer Science
• Minimum of 3+ years in ad operations, tag management, or digital analytics roles
• Strong technical proficiency in ad trafficking and tag implementation
• Hands-on experience with Google Campaign Manager, Google Tag Manager, and Google Analytics
• Familiarity with JavaScript, HTML, or SQL for advanced customization is a plus