Digital Yield Strategy VP

Job Summary

A company is looking for a VP, Digital Yield Strategy & Analytics.

Key Responsibilities

• Optimize revenue across digital ad inventory by identifying monetization opportunities
• Partner with internal and external groups to implement supply and demand strategies
• Build data-driven revenue models and reporting suites to drive yield management

Required Qualifications

• 10-15+ years of experience in digital advertising
• 5-10+ years of experience managing digital pricing and inventory
• 5-10+ years of experience implementing and optimizing BI tools
• Experience in building ad monetization strategies for digital video
• Proficient in digital ad servers and sales planning systems