Product Marketing Leader

Job Summary

A company is looking for a VP, Product Marketing to lead their product marketing team.

Key Responsibilities

• Design and evolve messaging and positioning frameworks to differentiate in the market
• Develop a content production framework and align marketing activities with content themes
• Lead and manage a high-performing team, establishing accountability frameworks and success metrics

Required Qualifications

• Proven experience in product marketing within a multi-product SaaS company
• Strong leadership skills with a focus on building high-performing teams
• Relevant experience in healthcare benefits is a plus
• Experience in a rapidly evolving startup environment
• Ability to translate complex product information into compelling value propositions