Senior Demand Generation Director

Job Summary

A company is looking for a Senior Director of Demand Generation to lead integrated marketing and growth initiatives.

Key Responsibilities

• Develop and own the global demand generation strategy aligned to revenue and pipeline goals
• Build and execute integrated, multi-channel campaigns that engage prospects across the buyer journey
• Partner with Marketing Ops and Analytics to analyze performance and optimize programs based on results

Required Qualifications

• 5+ years in B2B marketing with a focus on demand generation and integrated campaigns
• Proven success in managing and optimizing paid media and account-based marketing
• Strong understanding of marketing funnels, performance metrics, and MQL/SQL processes
• Experience with marketing automation, CRM systems, and intent data platforms
• Strategic mindset with the ability to translate goals into actionable programs