Senior Email Marketing Manager

Job Summary

A company is looking for a Senior Campaign Manager, Email Marketing & SMS.

Key Responsibilities

• Manage large-scale email marketing campaigns, ensuring alignment with customer lifecycle segmentation and predictive analytics
• Continuously measure and optimize campaign performance while establishing benchmarks and recommending future tests
• Conduct research and analysis of competitor programs to derive actionable insights for client strategies

Required Qualifications

• 3+ years of experience in technical email marketing, preferably in e-commerce
• Proficiency in Klaviyo and/or other email and SMS marketing tools
• Experience managing lifecycle marketing programs with measurable results
• Solid understanding of digital marketing principles, particularly email marketing best practices
• Ability to resolve problems and navigate conflicts independently