Senior Marketo Specialist

Job Summary

A company is looking for a Senior Marketo and Marketing Cloud Specialist to manage and execute complex marketing automation campaigns.

Key Responsibilities:

• Independently develop, implement, and optimize marketing automation campaigns within Marketo and Salesforce Marketing Cloud
• Build and manage complex customer journeys, lead nurturing workflows, and segmentation strategies
• Analyze campaign results, identify areas for improvement, and execute optimizations

Qualifications:

• Extensive hands-on experience with Marketo and Salesforce Marketing Cloud
• Proven track record managing end-to-end automation campaigns without supervision
• Deep understanding of email marketing, segmentation, and customer journey logic
• Strong technical skills, including proficiency with HTML, CSS, and scripting
• Marketo Certified Expert or higher-level certification; Salesforce Marketing Cloud Certification preferred