Paid Search Specialist | Remote | Latin America Only

Paid Search Specialist | Remote | Latin America Only

Our client:

Our client is a digital marketing agency specializing in performance-driven marketing solutions. They offer services such as search engine optimization (SEO), paid media campaigns, and social media advertising to help businesses grow their online presence and achieve measurable results. The agency focuses on data analysis, targeting, and optimization to ensure campaigns are effective and efficient, primarily serving local businesses such as car dealerships, dentists, and other regional service providers.

About the role:

We are looking for a Paid Search Specialist to join our client’s team and manage local/regional paid search campaigns. The ideal candidate will have 4-5 years of hands-on experience in paid search marketing, with a strong focus on local campaign targeting. You will work with small businesses to optimize their paid media strategies on platforms like Google Ads and Bing, helping them achieve their marketing goals.

Key Responsibilities:

• Campaign Setup & Management: Set up and manage paid search campaigns, focusing on local targeting for small businesses in industries like car dealerships, dentists, and others.
• Optimization & Monitoring: Continuously monitor and optimize campaigns to improve performance, ensuring campaigns are achieving the client’s lead generation, sales, and brand awareness goals.
• Reporting & Analysis: Create detailed monthly performance reports, analyzing results and offering insights for improvements.
• Client Communication: Collaborate with internal teams to ensure campaigns are set up properly and communicate updates with clients, providing regular performance updates and discussing strategy.
• Lead Tracking & Troubleshooting: Ensure proper lead tracking is in place, and troubleshoot any issues with campaign performance or tracking to ensure smooth operation.
• Collaboration: Work closely with other teams to ensure campaign success and alignment with client objectives.

• 4-5 years of hands-on experience in paid search marketing, with a focus on local campaigns for small businesses
• Strong proficiency with Google Ads, Bing Ads, and local search targeting strategies.
• Monitor campaign performance, manage budgets, and ensure effective conversion tracking.
• Experience with Google Analytics, Google Tag Manager, and other related marketing tools.
• Ability to manage multiple campaigns and clients independently.
• Excellent reporting skills with the ability to analyze and interpret campaign data.
• Strong attention to detail and time management skills.
• Native-level or near-native proficiency in English.
• Familiarity with tools like MatchCraft, Slack, and Teamwork for budget management is a plus.

• Salary: $2,500 - $3,000 USD per month.
• Schedule: Monday to Friday, business hours (EST or PST).
• Work Flexibility: Full-time remote position.

This position is open to candidates who are both based and residing in Latin American (LATAM) countries, such as Argentina, Brazil, Chile, Colombia, Costa Rica, Dominican Republic, Ecuador, El Salvador, Guatemala, Honduras, Mexico, Nicaragua, Panama, Paraguay, Peru, Uruguay, and Venezuela.

Applicants based outside LATAM, including those in the United States or other regions, will not be considered. Resumes must be submitted in English, and applications that do not meet these criteria will be automatically rejected.