Marketing Specialist

We are seeking a Marketing Specialist to join our team, where you will play a key role in developing and implementing marketing strategies that support growth objectives both externally for clients and internally for our organization.

In this role, you'll design and execute marketing plans using traditional and digital methods. By analyzing market trends and consumer behavior, you'll optimize campaigns to boost brand awareness and customer engagement.

Requirements:

- +3 years of experience in Marketing, with a strong focus on campaign management.

- A degree in Marketing, Business Administration, Communications, or a related field.

- Experience with paid media campaigns and platforms.

- Experience using data and metrics to drive improvements.

- Experience with Excel or Tableau (data manipulation, macros, charts, and pivot tables)

- Experience building and optimizing multiple, simultaneous marketing campaigns.

- Experience managing or working within cross-functional marketing and creative teams.

- Experience in digital marketing and content production timelines and processes.

Key Responsibilities:

- Plan, implement, and oversee effective marketing campaigns across multiple channels, utilizing both digital and traditional strategies.

- Administer and optimize the marketing budget to ensure maximum return on investment (ROI) and achieve financial objectives of the projects.

- Work closely with client companies to understand their business needs and develop personalized marketing strategies that drive their goals.

- Monitor and analyze campaign metrics to identify areas for improvement and adapt strategies accordingly.

- Conduct market research to stay informed on industry trends and competitive tactics.

About RYZ Labs:

RYZ Labs is a startup studio built in 2021 by two lifelong entrepreneurs. The founders of RYZ have worked at some of the world's largest tech companies and some of the most iconic consumer brands. They have lived and worked in Argentina for many years and have decades of experience in Latam. What brought them together is the passion for the early phases of company creation and the idea of attracting the brightest talents in order to build industry-defining companies in a post-pandemic world.

Our teams are remote and distributed throughout the US and Latam. They use the latest cutting edge technologies in cloud computing to create applications that are scalable and resilient. We aim to provide diverse product solutions for different industries, planning to build a large number of startups in the upcoming years.

At RYZ, you will find yourself working with autonomy and efficiency, owning every step of your development. We provide an environment of opportunities, learning, growth, expansion and challenging projects. You will deepen your experience while sharing and learning from a team of great professionals and specialists.

Our values and what to expect:

- Customer First Mentality - every decision we make should be made through the lens of the customer.

- Bias for Action - urgency is critical, expect that the timeline to get something done is accelerated.

- Ownership -  step up if you see an opportunity to help, even if not your core responsibility. 

- Humility and Respect - be willing to learn, be vulnerable, and treat everyone that interacts with RYZ with respect.

- Frugality - being frugal and cost conscious helps us do more with less.

- Deliver Impact - get things done in the most efficient way. 

- Raise our Standards - always be looking to improve our processes, our team, our expectations. Status quo is not good enough and never should be.