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Senior Commercial Analyst

Company

Spabreaks.com is the leading spa booking website, offering an extensive range of spas and experiences across the UK. We’re a fast-growing, ambitious company on a journey to become a household name and transform booking behaviours within the spa category. Since our launch in 2008, we’ve remained dedicated to pioneering new standards in the spa industry, with a focus on accessibility, inclusivity, and general wellbeing. Our mission is to create the perfect spa experience for everyone, ensuring that no matter your needs or preferences, there’s an experience for you. 

After significant investments made in research and tech developments, Spabreaks.com has transitioned from a traditional call centre model to a cutting-edge online marketplace, making spa bookings easier and more instantly accessible than ever before. With strong foundations in place, we’re continuing substantial investments in technology, marketing, and talent to accelerate our growth, capture new audiences and propel the Spabreaks.com brand while improving efficiencies and overall customer experience. 

Our team is at the heart of our success and we’re committed to fostering a collaborative and innovative environment where everyone has a voice and the opportunity to make a difference. If you’re passionate, ambitious and ready to help us shape the future of spas, now is the perfect time to join our team and play an integral part in the next chapter of our growth.

Role

The Senior Commercial Analyst drives venue, channel, and product performance by managing inventory, analysing site and campaign data, and producing accurate trading and marketing reports to inform strategic decision-making. By turning insights into actionable strategies, they drive initiatives that lead to measurable improvements in performance, efficiency, and overall business outcomes.

Responsibilities

  • Provide insights and analysis on venue, chain, and channel performance in line with budget targets, while monitoring daily performance across bookings, vouchers and call centre to ensure progress against plan.
  • Analyse key commercial levers to inform the product team’s strategy. By examining market trends and customer insights, you will identify opportunities to align product development with business objectives.
  • Manage inventory availability based on demand, working with the Product team to source additional inventory and coordinating with the Inventory and Quality Control Manager.
  • Analyse site performance, campaigns, specific venues, genres, and pages, providing data-driven insights to support planning, reviews, and performance improvements across the Product and Marketing departments.
  • Own the production, presentation and management of trading reports, through close collaboration with SMT members.
  • Identify strategic and tactical opportunities to increase average transaction value (ATV) and margin, while scoping additional revenue opportunities and assessing their potential benefits and costs.
  • Develop and manage incentive schemes to motivate team performance and align with broader business objectives.
  • Assist the digital marketing team in shaping strategies and guiding marketing efforts.
  • Experience in analysing commercial and marketing data to generate actionable insights
  • Knowledge of e-commerce, travel, or hospitality industries is preferred.
  • Familiarity with coding languages such as SQL (familiarisation of extraction & manipulation of data from BigQuery or similar)
  • Strong written and verbal communication skills for presenting data insights to stakeholders.
  • Strong communication and interpersonal skills
  • Proficiency in managing and troubleshooting GA4 setups, workflows and processes preferred
  • Hybrid working model with a requirement to attend the Brighton office at least 3 times a week.
  • Familiarisation trips within the UK
  • Regular company social events
  • Standard pension scheme
  • Corporate gym discount and health club allowance
  • Local discount scheme
  • Path to wellness scheme including free yoga, chair massages and lunchtime seminars with industry experts
  • Employee Assistance Programme

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The official booking partner of the UK Spa Association's National Spa Week, Spabreaks.com is also Europe's leading spa booking agency working with more than 800 venues in the UK and overseas. The business helps more than 6,000 people to find the p...

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Full-time, hybrid
DATE POSTED
January 22, 2025

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