Product Marketing Manager, Advertising

We’re seeking a Product Marketing Manager (PMM), based in the United States, to join our Monetization Product Marketing team. In this role you’ll work alongside a group of PMMs focused on advertiser experience, supporting the unification and evolution of Spotify’s ad formats. This role will serve as the voice of the customer by developing go-to-market strategies that improve product adoption and revenue growth while driving real business outcomes for our advertising partners.

This is a highly cross-functional role and offers the opportunity to make a significant impact on our rapidly growing ad business, spanning the world of audio and video from music to podcasts and beyond. The Monetization Product Marketing team sits within the Global Product and Commercial growth team and partners closely with leaders across product management, engineering, design, business development, business marketing, learning & development, business operations and PR/communications teams. 

• Collect and distill Ad format requirements & feedback to serve as the voice of the customer for our advertising product team
• Develop structured competitive analyses to identify new format opportunities for the Spotify platform
• Establish and complete cross-functional go-to-market launches for new & existing advertising formats
• Produce product adoption reports that identify adoption blockers and proposed growth plans across existing formats
• Serve as the subject matter expert on our ad formats across music and podcasts both internally and externally
• Commercialize the ad formats roadmap, acting as a key stakeholder for our sales, operations, and partnerships teams

• You have a min of 4+ years of strategic Product Marketing experience and an understanding of GTM plans; relevant experience spanning Ad formats and self serve ad interfaces is also of considerable importance
• You have a BA or BS degree; MBA or quantitative graduate degree a plus but not required
• You have experience with advertising customers and are proficient using data/insights to inform product/GTM strategies
• You are process oriented and have the ability to manage timelines and deliverables across key partners
• You are empathetic to customer needs and can collate feedback to make strategic business recommendations
• You have a track record of collaborating with a variety of cross-functional stakeholders in a fast-paced environment
• You have a deep understanding of the digital advertising industry, particularly with a passion for audio and video
• You can explain the value of highly technical concepts in human, relatable and compelling language

• We offer you the flexibility to work where you work best! For this role, you can be within the EST time zone as long as we have a work location.

The United States base range for this position is $102,981 - $147116, plus equity. The benefits available for this position include health insurance, six month paid parental leave, 401(k) retirement plan, monthly meal allowance, 23 paid days off, 13 paid flexible holidays, paid sick leave. These ranges may be modified in the future.