Digital Engagement Director

Americans for Prosperity (AFP) is the premier grassroots organization focused on advocating solutions to the country’s greatest challenges. We recognize that tens of millions of Americans are frustrated with the extreme partisanship in government that keeps common-sense reforms from being passed, and instead seek to stand with policy leaders who are committed to finding a better way. 

Americans for Prosperity is part of the Stand Together philanthropic community. 

As a Digital Grassroots Engagement Director on our Americans for Prosperity Michigan team, you will identify, recruit, and engage grassroots leaders in Michigan, mobilize them to take action, and drive policy reforms that open opportunities for all. This role will be responsible for overseeing and executing strategies that enhance online presence and foster engagement across digital platforms.

• Work with leaders of community groups in Michigan to influence state and federal policy
• Talk to people from every background to build momentum around for new ideas that could change everything
• Partner with other Michigan engagement directors to plan and execute online engagement events to foster online community building
• Develop strategies to identify, engage, organize, and educate local and online community groups to establish coalitions in support of Americans for Prosperity’s initiatives
• Develop and execute a statewide social media engagement strategy to build brand awareness and grow our grassroots community in Michigan
• Collaborate with our digital team to develop and execute digital strategies to drive online activism
• Develop and execute promotional plans for statewide event series and grassroots campaigns
• Manage grassroots marketing and communications projects

• Ability to build relationships quickly with people from all walks of life and understand how to inspire and motivate others
• Successful in recruiting and retaining digital and in-person activists
• Developing new ways to achieve our goals towards better public policy and develop the detailed plans to get us there through digital and in-person activism
• You’re confident using multiple online platforms such as Facebook, Twitter, Sprinklr and other audio and visual editing or creative software products including but not limited to Canva, Photoshop, Adobe
• Enthusiasm to contribute to Stand Together's vision and principled approach to solving problems, and a commitment to stewarding our culture, which champions values including transformation and innovation, entrepreneurialism, humility, and respect

• Experience in grassroots advocacy and/or community organizing
• Experience in political campaigns

• Competitive benefits: Enjoy a 6% 401(k) match with immediate vesting, flexible time off, comprehensive health and dental plans, plus wellness and mental health support through Peloton and Talkspace
• A meaningful career: Join a passionate community of over 1,300 employees dedicated to improving lives and driving innovative solutions to complex social challenges
• Commitment to growth: Thrive in a non-hierarchical environment that empowers employees to discover, develop and apply their unique talents
• Competitive compensation: Our approach rewards the value you create through competitive salaries and bonus opportunities, allowing you to share in the success you help drive

Our Values: Working at Stand Together is different from many other organizations. Our culture is deeply rooted in Principle Based Management® (PBM®), a framework guided by the principles that drive human progress, such as dignity, openness, and bottom-up empowerment. PBM® empowers our employees to be entrepreneurial, to innovate, and to continually drive transformation.   

We believe diversity fuels creativity, broadens knowledge, and helps drive success, and that is why we’re proud to be an Equal Opportunity Employer and strive to treat all employees and applicants with honesty, dignity, respect and sensitivity.