SEO and Digital PR Outreach Specialist

Thematic is an AI-powered feedback analytics company that transforms customer comments into actionable insights using cutting-edge Generative AI. Our remote team of 20+ serves markets across APAC and the USA. Our co-founder and CEO, Alyona Medelyan, is a thought leader and expert in AI and NLP. Alyona and her co-founder Nathan Holmberg, have been recognized by AWS and other global companies for their innovative leadership in the commercial application of AI.

Role Overview

We're seeking a Digital PR Outreach Specialist to enhance our website authority through high-quality backlinks. You'll create compelling content for external sites, build relationships with publishers, and execute effective outreach campaigns.

Key Responsibilities

• Develop and implement strategic backlink acquisition campaigns
• Write and publish PR content with backlinks on external websites
• Conduct targeted outreach to secure guest posts and link exchanges
• Research and engage with high-authority websites
• Monitor backlink profile and actively manage performance
• Build relationships with webmasters and journalists
• Track and report on backlink and SEO performance 

Performance Expectations 

• Outreach: 150 pitches, monthly
• Published content: 70-100 published articles with backlinks, quarterly
• Media engagement: 3 non-article formats (podcasts, telecast interviews), quarterly 

The role will include a 3 month trial period to evaluate the candidate’s ability to meet performance targets and handle the dynamic nature of PR and backlink work.

• 3+ years of SEO experience with proven link-building success
• Strong writing and PR skills
• Strong research and analytical skills to identify link-building opportunities, and report on outcomes.
• Proficiency with backlink analysis tools (Ahrefs, SEMrush, Moz)
• Proven experience with email outreach and relationship building
• Familiarity with PR outreach platforms like Featured, Sourcebottle, Qwoted, and Matchmaker.fm.
• Understanding of ethical link-building practices
• Ability to explain complex AI concepts in engaging content
• Self-motivated with excellent time management skills. The successful candidate will enjoy a fast-paced, hustle-oriented role, managing multiple conversations and opportunities simultaneously.

- Competitive rates with timely payments

- Flexible working hours that accommodate Philippines time zones

- Opportunity to work with a global and innovative team and build an international portfolio

- Potential for increased hours as our customer base grows

How to Apply

1. Submit your resume via Workable.

2. Include a brief cover letter answering:

- Why are you interested in working with an AI company?

- What has been your experience with link-building, and what successes have you achieved?

We aim to respond to all applications within 5 business days.

If you are passionate about design and enjoy creating visuals that bring ideas to life, we’d love to hear from you!