Social Media Executive - Freelance

About Twine

Twine is a leading platform connecting top-tier freelancers, consultants, and contractors with companies that need creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine is the go-to marketplace for mission-critical projects. With a network of over 700,000+ freelancers and 35,000+ companies, we connect companies with top creative talent, enabling collaboration, innovation, and success on a global scale.

About the Role

A creative agency is seeking a talented ‘Social Media Executive’ with a minimum of 2 years of experience in a brand or agency role. The ideal candidate should be passionate about social media, creative content, and driving impactful online strategies.

Key Responsibilities

• Schedule posts and stories, crafting compelling copy for various platforms including Instagram, Facebook, and TikTok.

• Identify and connect with influencers who align with the brand values across Instagram and TikTok.

• Generate engaging content, encompassing photos, videos, and graphics, to enhance brand presence and engagement.

• Analyse social media performance metrics to refine and optimise overall strategy.

• Collaborate closely with the influencer marketing team to execute effective campaigns.

• Implement digital marketing and content strategies tailored to meet the unique needs of our diverse clientele.

• Minimum 2 years of experience in a social media role within a brand or agency setting.

• Proven ability to create engaging and shareable content for various social media platforms.

• Familiarity with social media scheduling tools and analytics platforms.

• Strong communication skills, both written and verbal.

• Ability to work collaboratively in a team-oriented environment.

• A passion for staying up-to-date with the latest social media trends and best practices.