Strategic Sales Specialist

Do you have a passion for innovation and problem-solving? At V2, providing speed and direction to our clients' operations is our passion. To do this, we bring together a diverse and remarkable group of world-class consultants, business analysts, and developers with intellectual curiosity, a passion for growth, and the confidence to share modernistic ways of thinking.

We are a team of world-class consultants, business analysts, and developers who solve people, process, technology, and data-related challenges across various industries.We’re seeking a motivated Strategic Sales Specialist to join our team and support top-of-funnel lead generation, marketing automation, and cross-functional collaboration to drive results. As the Strategic Sales Specialist, you’ll be at the forefront of our growth strategy, responsible for generating leads, optimizing outreach efforts, and fostering meaningful connections with prospects. Using a blend of strategic outreach methods and marketing automation tools, you will support the sales pipeline, streamline operations, and contribute to the success of our Sales and Marketing teams.

• Proactively identify and engage high-value prospects through multi-channel outreach (email, phone, text, and other platforms).
• Collaborate with Sales, Marketing, and Business Development to refine lead generation strategies and identify target audiences.
• Develop and execute personalized outreach sequences, maintaining alignment with V2’s branding and value proposition.
• Utilize tools like Salesforce, LinkedIn, and data analytics to research and engage with potential clients.
• Cultivate relationships with prospects to understand their needs and schedule qualified meetings for the Sales team.

• Leverage Salesforce Account Engagement (formerly Pardot) to build and manage segmentation lists, nurturing campaigns, and automated engagement journeys.
• Optimize marketing automation workflows, reduce manual tasks, and ensure compliance with data privacy regulations.
• Monitor campaign performance and implement improvements based on data-driven insights.

• Work closely with Sales, Marketing, and Leadership to align strategies and ensure smooth handoffs.
• Share insights on customer needs to enhance sales strategies and improve customer satisfaction.
• Assist in identifying upselling and cross-selling opportunities while supporting the sales process.
• Participate in team discussions, industry events, and knowledge-sharing sessions to stay informed on emerging trends.

• Maintain accurate prospect and client data within Salesforce CRM.
• Track lead lifecycle metrics and recommend outreach improvements based on performance analysis.
• Continuously seek ways to enhance tools and workflows for improved efficiency.

• 2–3 years of marketing automation experience (preferably with Salesforce Account Engagement/Pardot).
• Familiarity supporting a sales or BDR team in a lead generation capacity.
• Demonstrated proficiency with marketing automation platforms, CRM systems (Salesforce strongly preferred), and best practices in lead nurturing, segmentation, and multi-channel outreach.
• Experience with sales engagement tools and multi-touch outreach strategies is highly desirable.
• Exceptional written and verbal communication skills.
• Comfortable and strategic on the phone and across digital channels, with the ability to craft compelling messaging for various audiences.
• Thrives in a dynamic, fast-paced, startup-like environment.
• Open to feedback, collaborative, and eager to innovate.
• Adaptable and resourceful, with a willingness to think outside the box and embrace new technologies and strategies.
• Exhibits curiosity, adaptability, and a willingness to challenge conventional approaches.
• Committed to continuous improvement and professional growth.

Why Join V2?

We offer a thriving boutique culture that is focused on growing you.  Our JPC (Job-Personal Life-Career) philosophy delivers a healthy balance of personal and professional growth along with our continued investment in your development.  We have a custom-designed goal-setting and coaching solution to help design your path forward in your career, as well as the opportunity to gain certifications across all of our technology partners (including Salesforce, Snowflake, and Tableau).  We offer competitive pay, bonus structure, and benefits package options, all of which focus on personal wellness for our team members.

V2 is an Equal Opportunity Employer encouraging diversity in the workplace. All qualified applicants will receive consideration for employment without regard to race, national origin, gender identity/expression, age, religion, disability, sexual orientation, genetics, veteran status, marital status, or any other characteristic protected by law.