Product Marketing Manager

Valence has built the first-to-market AI native coaching platform for enterprise, offering personalized, expert, and human-like guidance & support to any leader or employee. At Valence, we're not just talking about the future of work – we're actively shaping it.

From your first interaction with us, you'll notice we're different. By working here you won't just implement solutions for our clients; you'll be helping to architect the future of leadership in the age of generative AI. And we'll be honest – this is not for everyone. But for those with an insatiable desire to work fast on complex, unsolved challenges with some of the best talent in tech, this could be the career-defining opportunity you've been waiting for.

The Role

We’re looking for a sharp, hands-on Product Marketing Manager to own the way we position and communicate about Nadia—Valence’s AI-powered leadership coach—across every part of the enterprise buyer and user journey.

This role is both strategic and executional: you’ll shape the foundation of our product marketing from scratch, crafting narratives that resonate with enterprise HR and talent leaders, while ensuring consistency across sales, marketing, product, and client communications. You’ll be at the center of our feedback loop—distilling what we hear from customers, prospects, and the market, and translating it into messaging that drives clarity, excitement, and conversion.

You’ll collaborate closely with the founder, cross-functional leadership, and go-to-market teams to refine how we talk about our product, and ensure our story is always as compelling as what we see of Nadia’s real impact for global workforces every day. This is a rare opportunity to define a category and shape how the future of leadership development is understood by the market.

About Valence

We're a Series A B2B SaaS company, backed by Insight Partners, that's pioneering the first generative AI leadership coach for large enterprises. Our mission is to transform how the world's biggest companies approach learning and development, helping teams work better together. We've been featured in Harvard Business Review, Financial Times, TIME and our client list reads like a Who's Who of global business, including Coca-Cola, Nestlé, General Mills, ServiceNow, AstraZeneca, Prudential, Citi, CVS and Bristol Myers Squibb.

• Define Nadia’s Positioning and Messaging: Lead the development of clear, differentiated, and customer-centric positioning frameworks. Synthesize insights from leadership, customers, and the market to evolve our narrative and voice.
• Ensure Messaging Consistency Across the Business: Act as the central voice on how we describe our product—partnering with sales, content, client solutions, and product to maintain clarity and alignment from website copy to user emails.
• Own Competitive Intelligence: Monitor the evolving enterprise AI and HR tech landscape to inform positioning. Build a feedback loop so product and GTM teams stay ahead of the curve.
• Support Sales with Messaging That Works: Equip sales with the language, frameworks, and objections-handling materials they need to win. Drive alignment across the funnel—from first impression to close.
• Lead User-Facing Product Comms: Own the messaging lifecycle for feature updates, rollouts, and changes—ensuring our clients and users always understand the “why,” not just the “what.”
• Champion the Voice of the Customer: Conduct user and prospect interviews to uncover product understanding, motivations, and pain points. Translate findings into actionable insights for marketing, product, and content teams.

• 3–5 years of experience in product marketing or content-driven GTM roles, preferably in B2B SaaS with enterprise clients
• Exceptional storytelling and writing skills, with a portfolio of live content, product messaging, and/or web copy you’ve led or shaped
• A deep understanding of enterprise buyer mindsets—especially HR, L&D, and talent leadership
• Experience building messaging frameworks and translating strategic product insight into compelling narratives
• A track record of collaborating cross-functionally with product, sales, and customer teams to drive results
• Comfort interviewing customers, navigating ambiguity, and iterating quickly based on feedback
• An ownership mentality: you’re hands-on and excited to build, not just guide
• Familiarity with AI products, content automation tools, and modern sales enablement approaches is a plus

• Ownership of projects and strategic priorities regardless of seniority.
• Strong ties to the executive team, a culture of transparency and engagement with strategic decisions.
• Options from day one, which means you will be on the ownership track right away.
• Competitive salary and equity packages.
• Comprehensive health coverage (medical, dental, and vision) from day 1.
• Provision of anything you need to be successful -  learning tools, hardware, office equipment, software.
• Retirement matching for UK based employees.
• Generous PTO, company-wide R&R shutdowns and paid leave for parents. 
• A WFH stipend, phone stipend and support to work in a We Work or other space as preferred.

Location and Work Environment

This role is 3 days a week (Tues - Thursday) minimum in office near Union Square. Candidates must be comfortable working with colleagues in different time zones (UK), and have valid travel documents to visit European countries as well as the US and Canada as needed.

Diversity and Inclusion

We are dedicated to creating a diverse and inclusive environment where everyone feels valued and supported. We encourage applications from candidates of all backgrounds and offer accommodations upon request throughout the hiring process. If you have any questions, please reach out to Allison Langille, Head of People, at jobs@valence.co.

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