DISCLAIMER: Please note that this job posting is for active pooling purposes only. By submitting your application, you are expressing interest in potential future opportunities with Activate Talent. Your application will be kept on file, and we will reach out to you when a role becomes available that matches your qualifications and experience.
Job Overview:
The Influencer Specialist will be instrumental in developing and managing partnerships with influencers to amplify brand presence and drive engagement. This role requires a deep understanding of social media platforms, excellent communication skills, and the ability to create data-driven strategies that align with business goals. The ideal candidate is a creative thinker with a passion for storytelling and a proven track record in executing successful influencer campaigns.
Key Responsobilities:
Influencer Management:
- Develop and maintain relationships with influencers and content creators, ensuring successful collaboration and engagement.
- Manage influencer commissions, including tracking performance, processing payments, and resolving any related issues.
Influencer Outreach and Recruitment:
- Identify, research, and reach out to hundreds or thousands of influencers and content creators across various platforms.
- Enroll influencers into our affiliate program, providing them with the necessary information and support to promote our brand effectively.
Affiliate Program Coordination:
- Collaborate with the marketing team to design and implement strategies for the affiliate program.
- Provide ongoing support and guidance to affiliates, addressing their inquiries and helping them maximize their impact.
Campaign Execution:
- Coordinate with influencers to ensure the timely and effective execution of marketing campaigns.
- Monitor and analyze campaign performance, providing insights and recommendations for optimization.
Reporting and Analysis:
- Track and report on key metrics related to influencer performance and affiliate program success.
- Analyze data to assess the effectiveness of outreach efforts and make data-driven recommendations for improvement.
- Collaboration:
- Work closely with the marketing and creative teams to ensure alignment with overall brand strategies and objectives.
- Assist in the creation of promotional materials and content for influencer campaigns.
- Proven experience in influencer marketing, affiliate program management, or a related role.
- Strong ability to identify and engage influencers and content creators.
- Experience managing commissions and performance tracking for influencers.
- Excellent organizational skills with the ability to handle large-scale outreach efforts.
- Effective communication and negotiation skills.
- Familiarity with digital marketing platforms and tools.