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Director, Product Marketing, IT and Developer Identity Security

Company Description

About CyberArk:
CyberArk (NASDAQ: CYBR), is the global leader in Identity Security. Centered on privileged access management, CyberArk provides the most comprehensive security offering for any identity – human or machine – across business applications, distributed workforces, hybrid cloud workloads and throughout the DevOps lifecycle. The world’s leading organizations trust CyberArk to help secure their most critical assets. To learn more about CyberArk, visit our CyberArk blogs or follow us on Twitter, LinkedIn or Facebook.

Job Description

CyberArk is looking for an experienced and passionate Director of Product Marketing for our IT and Developer Identity Security solutions. In this role, you'll leverage your Privilege Access Management and Cybersecurity industry expertise to introduce and position new and unique capabilities and offerings in a competitive marketplace. You will lead a team of subject matter experts while working directly with marketing and other cross functional leadership as we maintain and expand CyberArk’s recognized leadership.
Working as a conduit between CyberArk Product Management, Sales, Marketing and Customer Success, you will create impactful messaging, drive influential go-to-market positioning, lead sales enablement creation and product launch activities, and deliver market insights to guide product strategy. 

What You Will Do
• Lead a team of individual contributor product marketing managers as a player-coach across our IT and Developer Solution areas. 
• Create impactful and differentiated product positioning and messaging 
• Conduct qualitative and quantitative research to deliver market insights 
• Lead go-to-market efforts for product launches and develop marketing / sales enablement material for new product initiatives 
• Produce substantial sales enablement resources for sellers, sales engineers and partners 
• Collaborate closely with solutions marketing and brand experience teams on demand generation, content marketing and thought leadership initiatives
• Serve as subject matter expert, developing and presenting collateral for CyberArk customer events, webinars and industry events 
• Work cross-functionally to inform product strategy 

#LI-JH1
 

Qualifications

What You Need to Succeed
• 10+  years of professional experience in security, marketing, sales engineering, sales enablement and/or product management (open to candidates with developer experience who are interested in making the transition to product marketing)
• Experience leading a team as a player-coach
• Passion for the identity security market and innovative solutions to solve real problems
• Ability to communicate effectively verbally and in writing  
• Ability to articulate / align technical features to customer needs
• Being comfortable working in a hybrid and matrixed environment

How You Will Stand Out From The Crowd  

• Master’s in business, marketing, or technical degree (i.e. computer science, engineering, Information Technology, etc.)  
• Experience with market research is a significant plus  
• Ability to work in a dynamic environment and solve problems with a positive attitude   
• Experience in Product lead sales/growth 
• Digital Native Business background 
 

Additional Information

CyberArk is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity, national origin, disability, or protected Veteran status. 

We are unable to sponsor or take over sponsorship of employment Visa at this time.

The salary range for this position is $155,000 – $215,000/year, plus commissions or discretionary bonus, which will be based on the employee’s performance. Base pay may also vary considerably depending on job-related knowledge, skills, and experience. The compensation package includes a wide range of medical, dental, vision, financial, and other benefits. 

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CEO of CyberArk
CyberArk CEO photo
Matt Cohen | Udi Mokady
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Average salary estimate

$185000 / YEARLY (est.)
min
max
$155000K
$215000K

If an employer mentions a salary or salary range on their job, we display it as an "Employer Estimate". If a job has no salary data, Rise displays an estimate if available.

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Our Mission What unites the CyberArk Team is the drive to help organizations transform their business through improved security and reduced risk. As a trusted partner for thousands of companies around the globe, CyberArk consistently sets the bar ...

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Full-time, hybrid
DATE POSTED
March 2, 2025

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