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Associate Director of Growth

About Darkroom

We're building the future of advertising and are looking for the minds to help us do it.

Darkroom is a progressive omni-channel growth marketing agency focused on retail, e-commerce, and consumer businesses. We have been recognized as one of the fastest growing private companies in America by Inc. 5000 (2023), a top 1% digital advertiser by Varos (2023), and our founders were named Forbes 30 Under 30 recipients for Marketing and Advertising North America (2024).

Please note, we are not actively hiring for this currently. This post serves as a Talent Pool to collect strong applicants for when the next role becomes available. This is a remote role, and is open only to candidates based in the state(s) of Pennsylvania, New York, and Florida, and must have the right to work within the United States.

What you'll do

As Associate Director of Growth, you will be responsible for a small portfolio of game-changing brands that have engaged with Darkroom to accelerate their growth. This is a client-facing position meant for the best and brightest in growth marketing, capable of leveraging their unique skillset.

  • Develop integrated growth strategies that deliver millions in yearly growth for clients.

  • Developing campaigns where all marketing channels are working together and be able to clearly articulate overall themes as well as trends across the paid media plan

  • Work alongside our Directors of Growth on financial projections, budgets, P&L, and other financial documents to be shared internally, with the client, and used as a north star for work.

  • Work with our data team to deliver financial projections, customer cohort analyses, media plans, and media mix models.

  • Leverage these data insights to develop unique marketing strategies across various industries.

  • Work with Darkroom success to develop fractional and dedicated marketing org charts based on client needs.

  • Work alongside our Directors of Growth on financial projections, budgets, P&L, and other financial documents to be shared internally, with the client, and used as a north star for work.

  • Work with our data team to deliver financial projections, customer cohort analyses, media plans, and media mix models.

  • Leverage these data insights to develop unique marketing strategies across various industries.

  • Work with Darkroom success to develop fractional and dedicated marketing org charts based on client needs.

Who You Are 

  • 3+ years of Paid Social experience with a minimum of 2 years E-Commerce Paid Social experience.

  • You are excited by complex challenges that require innovative marketing strategies to unlock scale.

  • Your 5-10 year plan has you becoming a CMO or CEO of your own brand.

  • You are excited by the challenge to work at the intersection of growth marketing, creative advertising, and financial analysis.

  • You have an acute attention to detail and are capable of project managing large teams with various functions.

  • You are able to be flexible, understand shifting client needs, deal with ambiguity, and adapt to the situation.

  • You understand financial projections, have some experience with P&L. You are able to communicate directly with CEOs, CFOs, or a board of directors when challenged to defend your strategies surrounding marketing movements and paths to scale.

  • You are excited to work with innovative data models that give you unique insights into product, customer, and marketing data. You thrive on this data to develop new strategies.

  • Know the entire acquisition marketing landscape, and have a perspective on how to build world-class campaigns in today’s changing landscape – this includes knowledge of the tools to use, running effective campaigns, the metrics to measure, and the proper attribution methodologies

  • Experience in online sales channel strategies; Shopify, Amazon, third-party fulfillment, and wholesale.

What it's like to work at Darkroom 

We're building the future of advertising and are looking for the minds to help us do it. We only seek out the best—from our clients to our people. Our team is our most sacred asset, and we offer highly competitive salaries and the following perks:

  • Unlimited Vacation Policy and Holidays: Rebooting is one of the most important parts of growth. At Darkroom, you have access to a flexible vacation policy and 10 holidays throughout the year to keep you recharged and sharp.

  • Location, location, (or no) location: Remote-first culture with a strong community base. With Hubs in the Bay Area, New York, Philly, Lisbon, Sao Paulo, and Barcelona! 

  • Health & Wellness: Company-sponsored medical, dental, and vision benefits with, so you can stay as healthy as can be.

  • Finances, growth, and retirement: After one year with Darkroom, we deliver a robust 401k program with company match, equity incentives, and a profit-sharing opportunity so we can help you save as the company grows.

  • Endless opportunities for growth: Our agency is founded on an interdisciplinary approach, giving Darkroomers insights into services far beyond your job description. Grow your skills and interests beyond your niche and stay at the forefront of the industry through total immersion in cross-functional collaboration.

  • Parental Leave: flexible parental leave benefits to support new parents during this important transition, ensuring time to bond with their families while maintaining work-life balance.

Equal Opportunity Statement

Darkroom is an equal opportunity workplace—we are dedicated to equal employment opportunities regardless of race, color, ancestry, religion, sex, national orientation, sexual orientation, age, citizenship, marital status, disability, gender identity, or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements

The pay range for this role is:

90,000.00 - 110,000.00 USD per year (New York)

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CEO of Darkroom
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Lucas DiPietrantonio
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Average salary estimate

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$90000K
$110000K

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What You Should Know About Associate Director of Growth , Darkroom

Join Darkroom as the Associate Director of Growth and be at the forefront of transforming how brands thrive in the modern advertising landscape! Situated in the vibrant city of New York, you'll work remotely with a talented team dedicated to innovative growth strategies for retail, e-commerce, and consumer businesses. At Darkroom, we boast accolades that demonstrate our rapid ascent—recognized by Inc. 5000 and Forbes 30 Under 30, among others. As the Associate Director of Growth, you’ll manage a select portfolio of progressive brands eager for your expertise. Your role will involve crafting integrated growth initiatives that drive significant revenue increases, utilizing a data-driven approach to devise unique marketing strategies across various sectors. Collaborating with our Directors of Growth, you’ll oversee financial projections, budget allocations, and P&L documentation to guide your clients towards their goals. You must have at least 3 years of Paid Social experience, particularly in e-commerce, and the vision to navigate complex challenges in marketing. Your enthusiasm for learning and adapting will shine as you interact with top-tier clients and engage in meaningful conversations around strategies to scale. Experience with tools in the acquisition marketing landscape like Shopify and Amazon is essential. Join us, where your insights, strategies, and dedication to client success will help shape the future of advertising!

Frequently Asked Questions (FAQs) for Associate Director of Growth Role at Darkroom
What are the responsibilities of an Associate Director of Growth at Darkroom?

As the Associate Director of Growth at Darkroom, your key responsibilities include developing integrated growth strategies that can lead to millions in annual revenue for your clients. You'll collaborate with Directors of Growth on financial planning and oversee marketing campaigns across various channels, ensuring alignment towards overall objectives. Additionally, using data insights, you’ll create tailored marketing strategies that meet specific client needs.

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What qualifications are required for the Associate Director of Growth position at Darkroom?

Candidates eager to apply for the Associate Director of Growth position at Darkroom should have at least 3 years of experience in Paid Social marketing, with a minimum of 2 years specifically in e-commerce. A strong understanding of financial projections, P&L experience, and an ability to navigate the growth marketing landscape are essential. Skills in online sales channels like Shopify and Amazon are also highly beneficial.

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What is the work culture like at Darkroom for the Associate Director of Growth?

At Darkroom, the work culture is remote-first and community-oriented, which provides flexibility and a supportive environment. The team is committed to professional growth and collaboration, offering opportunities to learn across various disciplines. With competitive benefits such as an unlimited vacation policy and company-sponsored health care, Darkroom fosters a culture of balance and personal wellness.

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What can I expect regarding professional growth as an Associate Director of Growth at Darkroom?

Working as an Associate Director of Growth at Darkroom offers endless opportunities for professional development. You’ll gain insight into various services beyond your specific role and be encouraged to collaborate across teams, advancing your skills in marketing, financial analysis, and strategic planning. Our focus on interdisciplinary learning ensures that you remain at the cutting edge of the industry.

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What is the salary range for an Associate Director of Growth at Darkroom?

The salary range for the Associate Director of Growth at Darkroom is between $90,000 and $110,000 per year based in New York. This competitive compensation reflects our commitment to attracting top talent who are passionate about driving growth and innovation in our clients’ businesses.

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Common Interview Questions for Associate Director of Growth
Can you describe your experience with integrated growth strategies?

When answering this question, provide specific examples from your past roles where you successfully developed and implemented integrated growth strategies. Discuss how you aligned marketing channels to achieve cohesive results and highlight any measurable outcomes that reflect your success.

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How do you manage financial projections and budgets in your marketing campaigns?

In your response, detail your approach to managing budgets and projections, including any tools or methodologies you use. Explain how you collaborate with finance teams or stakeholders to ensure financial accountability and strategic alignment with clients’ business goals.

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What do you find most challenging about growth marketing?

Be honest about the challenges you've faced, whether they relate to shifting market trends, client expectations, or resource limitations. Discuss how you adapted your strategies to overcome these challenges and continue driving growth.

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How do you utilize data insights to inform your marketing strategies?

Here, you should illustrate your experience with data analysis. Describe specific metrics or KPIs you track, how you interpret data trends, and how you’ve turned those insights into actionable marketing strategies that benefited your clients.

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Can you give an example of a successful campaign you led and the results achieved?

Choosing a campaign that showcases your skills is vital. Provide an overview of your goals, the strategy implemented, and the outcomes achieved. Discuss what made the campaign successful and what you learned from it.

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How do you prioritize and manage multiple client campaigns?

Discuss your project management processes, including how you prioritize tasks based on client needs, project timelines, and goals. Highlight any tools you utilize for organization and time management, and your approach to maintaining communication with clients and teams.

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What role do you think creativity plays in growth marketing?

Express your perspective on the interplay between creativity and data-driven strategies in growth marketing. Provide examples of how you've integrated creative elements into marketing campaigns while maintaining focus on performance metrics.

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How do you adapt your strategies in response to changing client needs?

Explain your approach to adaptability in growth marketing. Provide examples where you had to pivot your strategies based on new information or shifting priorities from clients, and how this flexibility led to client satisfaction.

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What tools do you prefer for managing Paid Social campaigns?

Discuss your familiarity with key platforms and tools used in Paid Social marketing, such as Facebook Ads Manager, Google Analytics, or any other industry-standard software. Share how these tools have aided you in campaign management and analysis.

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Where do you see the future of growth marketing heading?

Provide your insights into the future trends of growth marketing, including anticipated changes in consumer behavior or technological advancements. Show that you're forward-thinking and can anticipate market needs, positioning yourself as a strategic asset.

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We're building the future of advertising and are looking for the minds to help us do it. We only seek out the best—from our clients to our people.

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Full-time, remote
DATE POSTED
January 28, 2025

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