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Product Marketing Manager

Didomi helps organizations implement great Privacy User Experiences that respect choices and give people control over their data.

Our Global Privacy UX Solutions are designed to solve today's data privacy challenges, such as multi-regulation consent management, privacy governance, and the need to provide self-service user privacy journeys, supercharged by flexible integrations, high-grade security standards, and premium support services.

Thousands of companies work with Didomi to collect billions of consent and preference data points, monitor vendor and tracker activity, reduce compliance risk, and engage their users with highly personalized, privacy-first experiences that build trust and loyalty.


As we grow, we’re looking for a talented and motivated Product Marketer to join our North American team. As a Product Marketer at Didomi, you’ll play a critical role in shaping how our products are positioned, launched, and adopted in the market. You’ll collaborate across teams to craft compelling messaging, define go-to-market strategies, and ensure our customers understand the full value of our solutions. This position is part of the Product team, emphasizing close collaboration with Product Managers and alignment with product development initiatives.


Key Responsibilities:
  • Market Positioning & Messaging: Develop clear, compelling product positioning and messaging tailored to our North American audience.
  • Go-to-Market (GTM) Strategies: Plan and execute GTM strategies for new features and product launches, coordinating efforts across Product, Sales, and Marketing teams.
  • Customer Insights: Conduct market research and gather customer feedback to inform product development and marketing strategies.
  • Content Creation: Develop marketing materials, including case studies, whitepapers, sales enablement tools, and website content, that highlight the value of our platform.
  • Competitive Analysis: Monitor industry trends and analyze competitors to identify opportunities for differentiation.
  • Campaign Support: Collaborate with the demand generation team to create campaigns that drive awareness, engagement, and adoption.
  • Collaboration with Product Teams: Work closely with Product Managers to ensure alignment between product development and market needs.
  • Enablement & Training: Develop and deliver enablement materials and training sessions for internal teams, including Sales and Customer Success, to ensure they can effectively communicate the value of our products.


Qualifications:
  • Experience: 3–5 years of experience in Product Marketing, preferably in SaaS or technology-focused industries.
  • Market Knowledge:
Familiarity with privacy, consent management, or related fields is a strong plus.
Experience with enterprise markets is highly advantageous.
  • Skills:
Proven ability to craft compelling messaging and positioning.
Strong understanding of go-to-market strategies and product launch processes.
Excellent written and verbal communication skills.
Analytical mindset with the ability to interpret data and draw actionable insights.
  • Tools: Experience with tools like HubSpot, Salesforce, or similar marketing and sales platforms is a plus.


Recruitment process:
  • First Interview: A conversation with our Senior Talent Acquisition Manager to assess fit and experience.
  • Second Interview: In-depth discussion with our VP of Product.
  • Task Assignment: A practical task or case study relevant to the role followed by a presentation to our Product Team.
  • Offer: Presentation of the job offer to the selected candidate.


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Average salary estimate

$100000 / YEARLY (est.)
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$80000K
$120000K

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DATE POSTED
January 19, 2025

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