Business Development Representative

We’re looking for a Business Development Representative (BDR) to sit within the Marketing team and help accelerate pipeline growth. In this role, you’ll focus on qualifying inbound leads, nurturing marketing-engaged prospects, and supporting targeted outbound efforts tied to marketing campaigns. You’ll work closely with the sales teams to optimize lead conversion and ensure high-quality prospects enter the pipeline.

Key Responsibilities:

• Qualify inbound leads from marketing campaigns to assess sales readiness and ensure high-quality prospects enter the pipeline
• Nurture engaged prospects who aren’t yet sales-ready, guiding them further down the funnel
• Execute outbound prospecting tied to marketing campaigns, including event follow-ups and ABM outreach
• Attend industry events and trade shows to engage with prospects, support lead generation efforts, and conduct follow-ups
• Monitor performance metrics, including lead conversion rates, pipeline progression, and business impact
• Collaborate with sales teams to ensure seamless lead handoff, share insights on prospect engagement, and refine outreach strategies
• Leverage CRM tools to track, manage, and engage with leads efficiently
• Maintain accurate CRM records to ensure clean data and smooth sales handoffs
• Support process improvements for lead nurturing, routing, scoring and overall sales alignment
• Provide feedback on lead quality, content engagement, and messaging effectiveness to improve marketing efforts

Qualifications:

• 1-3 years of experience in a BDR, SDR, or lead generation role (preferably in B2B SaaS)
• Strong communication skills with the ability to craft engaging outreach and hold discovery conversations
• Experience working with marketing automation platforms (HubSpot, Marketo, Pardot) and CRM systems (Salesforce, HubSpot CRM) to track and manage leads
• Ability to analyze lead engagement data, campaign performance, and pipeline progression to optimize outreach
• A collaborative team player who enjoys working across marketing and sales teams.
• Understanding of marketing funnels, lead nurturing, and demand generation principles
• Experience conducting personalized outbound prospecting (email, LinkedIn, phone) based on marketing insights
• Strong organizational skills with the ability to manage multiple campaigns and follow-ups effectively

• Full medical benefits, including dental and vision plans, to ensure you always have the best care.
• Equity packages in the form of stock options for all employees.
• Technology (hardware, software, reading materials, etc.) allowance.
• Flexible vacation and sick days.