In-House Digital Marketing & Content Specialist

Flawless Aesthetic Center is seeking a creative and results-driven In-House Digital Marketing & Content Specialist to enhance our brand presence and engage our audience in the aesthetic industry. In this exciting role, you will be responsible for developing and executing innovative digital marketing strategies across various platforms, including social media, email marketing, and our website. You will create compelling content that resonates with our target audience, showcasing our services and promoting client success stories. Your expertise in SEO, analytics, and digital marketing trends will inform your approach to increase our online visibility and drive client engagement. If you are passionate about digital marketing and content creation, and are eager to play a pivotal role in elevating our brand, we invite you to join our Flawless team!

Responsibilities

• Develop and implement comprehensive digital marketing strategies to increase brand awareness and engagement.
• Create, edit, and publish high-quality content for our website, social media channels, and email campaigns.
• Optimize website content for search engines (SEO) to improve organic search rankings.
• Monitor and analyze performance metrics using tools like Google Analytics to measure the effectiveness of campaigns.
• Engage with followers on social media, responding to comments and inquiries to foster community.
• Collaborate with the team to ensure brand consistency and alignment with overall marketing goals.
• Stay updated on industry trends and best practices to inform marketing strategies.
• Assist in planning promotional events and online campaigns to attract new clients.

• Bachelor's degree in Marketing, Communications, or a related field.
• 3+ years of experience in digital marketing, content creation, or a similar role.
• Strong writing, editing, and storytelling skills with a keen eye for detail.
• Proficient in social media management tools and content management systems.
• Experience with SEO principles and analytics tools such as Google Analytics.
• Creative mindset with the ability to generate innovative marketing ideas.
• Excellent organizational skills and ability to manage multiple projects simultaneously.
• Knowledge of the aesthetic or beauty industry is a plus.
• THIS ROLE IS ONLY OPEN TO FEMALE APPLICANTS (for gender balance)

Competitive Salary

HMO coverage

Credit Benefit for professional developments

Annual Paid Leave

Potential for performance-based bonuses tied to the company’s financial success.

The aesthetic industry is dynamic and rapidly evolving. A content creative will gain valuable insights into the art of selling in a niche, high-demand sector.