Graphic Designer (print/direct mail) - Guadalajara Bilingual

We are looking for a Senior Graphic Designer to join our creative team and play a key role in delivering impactful visual solutions across print and physical marketing channels. This role requires a seasoned designer with a strong background in print design, direct mail campaigns, packaging, and branded materials, with the ability to translate strategic marketing goals into compelling visuals.

As a Senior Designer, you’ll collaborate with a multidisciplinary team of art directors, copywriters, marketing strategists, and production specialists to develop cohesive and effective printed communications that support brand objectives and engage target audiences.

This position is ideal for someone with a deep understanding of design for physical formats and experience working with printers, prepress processes, and direct mail production workflows. Attention to detail, strong layout and typographic skills, and the ability to manage multiple projects in a fast-paced environment are essential.

Key Responsibilities

• Develop and execute creative concepts for print and direct mail campaigns, including brochures, postcards, flyers, catalogs, and promotional materials.
• Design full-stack marketing assets that align with brand guidelines and messaging, including packaging, point-of-purchase displays (POP), and sales collateral.
• Collaborate with marketing and creative teams to deliver cohesive visual strategies across physical and digital channels, with an emphasis on printed deliverables.
• Prepare files for prepress and production, ensuring technical accuracy and quality standards are met for all printed outputs.
• Manage relationships with external vendors, printers, and production partners to ensure timely and cost-effective project execution.
• Maintain and evolve visual brand identity systems, ensuring consistency in print and offline applications.
• Contribute to brainstorming and creative strategy sessions to shape marketing campaigns from concept to execution.
• Stay current with trends in print design, materials, and production techniques to continuously improve quality and innovation.

Required Qualifications & Experience

• Bachelor’s degree in Graphic Design, Visual Communication, or a related field.
• 7+ years of professional experience in graphic design, with a strong emphasis on print and physical marketing.
• Proven experience designing for direct mail, packaging, promotional print materials, and brand identity systems.
• Mastery of Adobe Creative Suite (InDesign, Illustrator, Photoshop) with deep knowledge of print production standards.
• Experience managing prepress and production workflows, including file preparation and proofing.
• Strong understanding of typography, layout, color, and materials for print applications.
• Ability to manage multiple priorities, meet deadlines, and adapt to shifting requirements in a fast-paced environment.
• Excellent communication skills and ability to present and defend design decisions clearly.
• Experience working cross-functionally with marketing, sales, and external vendors.

Preferred Qualifications

• Familiarity with direct mail platforms or campaign workflows.
• Experience with POP design, packaging structure, and material specs.
• Background in brand development or working within established brand systems across various physical touchpoints.
• Experience in retail, healthcare, or industries that rely heavily on printed communications is a plus.

Awesome Benefits for Our Team!

• Christmas Bonus: 30 days, to be paid in December.
• Major Medical Expense Insurance: Coverage up to $20,000,000.00 MXN.
• Minor Medical Insurance: VRIM membership with special discounts on doctor’s appointments and accident reimbursements.
• Dental Insurance: Always smile with confidence!
• Life Insurance: (Death and MXN Disability)
• Vacation Days: 12 vacation days in accordance with Federal Labor Law, with prior approval from your manager. + Floating Holidays: 3 floating holidays in addition to the 7 official holidays in Mexico.
• Cell Phone Reimbursement & Transportation Subsidy.
• Hybrid Scheme: Enjoy the best of both worlds, remote and in-office work. Multicultural Exposure: Work with operations within Mexico and United States.
• MezTal Internal Events: Strike a healthy balance between your professional and personal goals.
• Exclusive Discounts: Benefits with different companies for being part of MezTal.
• Academic Agreements: Access to national universities and language schools.