Growth Marketing Lead - Vori

• Client: Vori
• Position Title: Growth Marketing Lead
• Website: https://www.vori.com/
• Location: San Francisco, CA or New York, NY

About Vori:

Vori is transforming the future of the $1T grocery industry. Vori is a rapidly growing fintech + vertical AI startup that provides an integrated operating system POS, payment processing, and inventory management. We help local and regional grocery businesses thrive and compete against retail giants like Walmart and Amazon. Our mission is to reduce food waste and food insecurity, nourishing communities across the country.

Position Overview:

We are seeking an exceptional Growth Marketing Lead to help drive Vori's revenue by 10x over the next year. This role will be pivotal in scaling our customer acquisition engine. The ideal candidate will be a world-class expert in B2B SaaS growth marketing, with a proven track record of driving qualified leads and converting them into revenue.

Key Responsibilities:

• Develop and execute a comprehensive demand generation strategy to achieve aggressive growth targets
• Drive a culture of experimentation, learning, and velocity
• Own the full-funnel metrics, from top-of-funnel lead generation to sales-qualified opportunities
• Optimize the marketing tech stack to enable efficient growth Implement data-driven, multi-channel marketing campaigns
• Create compelling content and messaging that resonates with our target audience of independent grocers
• Collaborate closely with sales, product, and customer success teams to align growth initiatives with overall business objectives

Qualifications:

• Experience marketing to SMB or enterprise customers in traditional industries (e.g., retail, logistics, supply chain, food, health, construction, trades)
• 6 years of experience in growth/demand gen in B2B SaaS marketing
• Fluency in modern martech stacks and technical proficiency in marketing operations
• Proven track record of scaling revenue in a fast-paced environment
• Strong analytical skills with the ability to use data to inform strategy and demonstrate ROI
• Excellent communication and interpersonal skills, with the ability to effectively collaborate with cross-functional teams and distill complexity into poetry
• Strategic thinker with the ability to execute tactically in a fast-paced environment
• Exceptional communication and presentation skills

Ideal Candidate Qualities:

• Entrepreneurial: Comfortable with ambiguity and able to pivot strategies as needed. Prior startup exposure, Series A-C or ex-founder experience is preferred
• Bias Toward Experimentation: Thrives on testing new hypotheses, evaluating data, and iterating quickly
• High Craft: Vori is a design-driven company, and we see taste as a core part of growth and demand generation
• Results-driven: Consistently delivers on aggressive growth targets
• Customer-obsessed: Deeply understands the needs and challenges of independent grocers
• Collaborative: Builds strong relationships across all departments, especially design, sales, and product

What We Offer:

• Opportunity to make a name for yourself, by owning a critical function in a fast-growing company
• Competitive compensation package including equity Comprehensive health, dental, and vision insurance 401(k) plan
  Flexible work arrangements
• Professional development opportunities
• As an early-stage company, we are still building out our growth engine, you should be excited about the opportunity to get in on the ground floor. If you're passionate about growth and excited about revolutionizing the grocery industry, we want to hear from you.

#vori

Gallagher, Flynn, & Company, LLP has been retained to conduct this search. While we appreciate all interest in this exciting opportunity, only candidates most closely aligned with our search will be contacted.

Disclaimer: What is listed above is representative of the position's responsibilities but is not meant to be an exhaustive list. Responsibilities may change during employment at the company's discretion. Gallagher, Flynn & Company, LLP, and our client do not discriminate in employment based on race, color, religion, sex (including pregnancy and gender identity), national origin, political affiliation, sexual orientation, marital status, disability, genetic information, age, membership in an employee organization, parental status, military service, or other non-merit factors.