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Director, US HCP Marketing

POSITION SUMMARY:

As Intercept continues to build its position as the leader in rare and serious liver disease, we are seeking a Director, US HCP Marketing. This position will be responsible for shaping the strategic development and tactical execution for HCPs including professional promotion and Promotional Medical education. This person will be accountable to meet key strategic imperatives of the brand and contributing to revenue performance in the U.S to meet and exceed goals. Tactical execution will include development of marketing collateral, peer-to-peer content, and training resources.  Responsibilities include management of core agencies including advertising agency (agency of record) and promotional medical education agency.

The position requires a highly motivated individual who can work independently, think strategically, and collaborate cross-functionally to accomplish complex deliverables on tight timelines and to perform all responsibilities in accordance with company policies, procedures and training.

The incumbent will work closely with multiple functional groups across the organization, including but not limited to Field Sales, Field Medical, Market Research, Medical Affairs, Sales Training, Regulatory and Legal.

The role is based in our Morristown, NJ Headquarters with flexibility for remote work 2-3 days per week.

JOB RESPONSIBILITIES:

  • Develop and execute HCP marketing strategies, positioning, messaging and tactics to drive performance of OCALIVA® through insights gained from market research and advisory boards
  • Lead our US and Thought Leader efforts including Key Opinion Leader identification, mapping and engagement plan including congress strategies
  • Lead Peer-to-Peer promotional speaker program strategy, content, and execution
  • Plan and help facilitate advisory boards and other engagement activities to inform both commercial strategy and content development
  • Develop the annual marketing strategic and tactical plan for OCALIVA® and manage the variables that impact the successful execution of the plan. Applies innovative and competitive strategies to the development of marketing plans

QUALIFICATIONS:

  • Bachelor’s degree required
  • Minimum 8+ years biopharmaceutical experience
  • Minimum 4+ years of experience with marketing drugs in U.S. is required
  • Pharma sales experience preferred
  • Experience working closely with Key Opinion Leaders preferred
  • Prior experience in rare disease, GI or specialty disease states preferred
  • Prior consulting firm experience preferred

REQUIRED KNOWLEDGE AND ABILITIES:

  • Perform responsibilities with a commitment to Compliance and a high ethical standard
  • Experience in delivering complex messages to various internal and external customers
  • Proven ability to work under pressure, prioritize and manage multiple projects, and effectively influence, collaborate, and communicate with internal and external partners
  • Experience working with external brand agencies and vendors on a day-to-day basis
  • Experience with process management including, but not limited to budget and LMRC review process
  • Strong leadership skills and ability to manage multiple priorities
  • An outstanding track record of strong communication, presentation, analytic and strategic capabilities
  • Strong verbal and written communications skills
  • Learning agility and ‘scalability’ to take on increasing responsibility as Intercept grows
  • Consistent demonstration and embodiment of our Corporate Beliefs: Passion for Innovation; Think Big, Act Small; Learn to Dare; and Teams Build the Future
  • Ability to have fun and thrive in a growing, diverse, and inclusive work environment

ABOUT INTERCEPT:

Intercept is a biopharmaceutical company focused on the development and commercialization of novel therapeutics to treat rare and serious liver diseases, including primary biliary cholangitis (PBC) and severe alcohol-associated hepatitis (sAH). In a new age of liver disease treatment, our team is developing vital therapies to meet the needs of those living with rare and serious liver disease. We are committed to improving patients’ lives and addressing the liver community’s most pressing needs.

People at Intercept are passionate about patients. You’ll see our patient photos lining our walls and hear their stories in town halls.  We’re equally passionate about our team, ensuring each member feels included and has the opportunity to reach their potential. We recognize the power of a diverse, equitable and inclusive (DEI) work force, and how it enriches the professional lives of our team members. Diversity, Equity, and Inclusion drives innovation and connects us to the patients and communities we serve.

For more information about Intercept, please visit our website at: www.interceptpharma.com and follow us on X at: @InterceptPharma.

COMPENSATION & BENEFITS:

The anticipated salary range for this position is $215,000 to $240,000. This represents the anticipated low and high end of the salary range for this position.  Actual salaries may vary based on various factors including, but not limited to, experience, skillset, and performance.  

The salary range listed is just one component of our total compensation package.  Intercept also provides a competitive suite of benefits, including:

  • 401(k) plan with company match
  • Rewards and recognition program
  • Health care benefits (medical, prescription drugs, dental, and vision insurance)
  • Short and long-term disability coverage provided
  • Plan coverage for domestic partners
  • Paid parental leave benefits and adoption assistance
  • Tuition reimbursement assistance
  • A generous Paid Time Off program that includes 20 vacation days, 12 holidays, 4 personal days, and 2 volunteer days per calendar year
  • Numerous well-being and work/life programs

EEO Statement

Employment decisions at the Company are made without unlawful regard to race, color, religion, creed, national origin, alienage or citizenship status, sex (including gender, pregnancy, childbirth or medical conditions related to pregnancy or childbirth), gender identity or expression, sexual orientation, national origin, ethnicity, age, physical or mental disability, legally protected genetic information, marital or partnership status, sexual and reproductive health decisions, military or veteran status, or any other status protected by applicable federal, state, or local law. This organization participates in E-Verify (E-Verify's Right to Work guidance can be found here:  https://www.e-verify.gov/sites/default/files/everify/posters/IER_RighttoWorkPoster.pdf).

#LI-JJ1

Average salary estimate

$227500 / YEARLY (est.)
min
max
$215000K
$240000K

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Intercept is a biotech firm focused on the development of products to treat liver diseases. Intercept was founded in 2002 and is headquartered in New York, NY.

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Full-time, hybrid
DATE POSTED
January 5, 2025

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