Social Media and Community Lead

Welcome to Our Place. We believe that sharing a home-cooked meal is the very best way to connect. That’s why we create products that simplify home-cooking; it’s why we celebrate traditions with families given, chosen, and found; and it’s why we share those stories with you, directly from the people and places where they originate.

We’re looking for a creative and strategic Social Media and Community lead to engage and grow our community of over 1 million followers across channels.

In this role, you’ll come up with ultra-shareable concepts, mouth-watering food content, and connect with our community of home cooks in new and unexpected ways online and IRL. If you made the latest viral food creation, cherish an old family recipe, know what’s happening before The Cut, and are excited to entertain and educate our cheffy followers, we’d love to hear from you!

We have a hybrid working culture and are looking for this person to be on site 2 - 3 times a week at our brand new Our Place headquarters in West Los Angeles.

• Lead our evolving content strategy and managing content calendars across channels mainly focusing on Instagram and TikTok, with the opportunity to expand into Linkedin, YouTube, and Reddit.
• Oversee all phases of content creation from scripting and briefing to editing and posting – ensuring excellence at each step of the way for the best possible content on the planet.  
• Shoot your own engaging content to help supplement assets from the internal team, UGC/creators, and shoots. 
• Develop thoughtful ideas to celebrate cultural traditions and launch new products in meaningful ways.
• Collaborate with cross-functional teams to make sure that the content we’re making for social can be maximized across other channels. 
• Proactively identify trends and moments where we can share a unique POV – sprinting into action to put together and execute a plan in a timely manner. 
• Analyze and report on engagement insights, making sure that we’re constantly adapting our strategy to optimize for higher reach, comments, saves, and shares. 
• Implement ways for us to connect more intimately with our community both online and in-person (i.e. TYB, close friends on Instagram, Reddit AMAs, local events, etc). 

• Highly strategic and creative with the ability to develop thoughtful ideas that build the brand.
• Skilled in photography, video creation, and editing, with an eye for capturing authentic moments and creating polished content.
• Bring experience working with both creators and creative talent on set to make high-performing content.
• Have copy chops to craft clever captions, meme headlines, and talking points. 
• Must be based in Los Angeles, with the ability to travel locally, attend events, and create content in real-time.
• Bonus: A foodie who loves to experiment in the kitchen and film the making of their favorite dishes.

• An incredible mission centered around connection, representation, and celebration
• Top of market compensation
• Meaningful equity
• Excellent medical benefits
• Open vacation time and generous parental leave
• Synchronized Time Off (STO) - periodic days of rest we take together as a team
• A team of kind, compassionate people
• A People Operations department focused on growth, development, and learning
• Lots of Our Place products (duh!)

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