Digital Marketing Lead

Responsibilities

• Develop and implement a comprehensive digital marketing strategy that aligns with business objectives.
• Lead and oversee Social Media and PPC teams, ensuring continuous growth, performance, and innovation.
• Analyze key digital marketing metrics to optimize campaigns and improve ROI.
• Collaborate with internal teams and stakeholders to enhance brand positioning and digital presence.
• Stay updated on industry trends, tools, and best practices to drive digital growth and competitiveness.
• Act as the primary point of contact for clients, understanding their needs and ensuring smooth execution of digital strategies.

• Proven experience in digital marketing within the Forex, Trading, or Financial Markets industry
• Experience working with international clients and understanding global financial markets.
• Proven experience in digital marketing strategy and execution.
• Strong leadership skills with experience managing Social Media and PPC teams.
• Proficiency in Google Ads, Meta Ads, SEO, and other digital marketing tools.
• Strong analytical skills and ability to interpret key performance metrics.
• Excellent communication and client management skills.
• Ability to stay ahead of industry trends and adapt strategies accordingly.
• Experience in a client-facing role is a plus.