Director of Go-to-Market Strategy

Job Summary

A company is looking for a Director, Go-to-Market & Business Strategy to manage project execution and cross-functional collaboration for product and campaign launches.

Key Responsibilities

• Oversee the complete product launch lifecycle, ensuring timelines and stakeholder alignment
• Lead strategic meetings and provide updates to executive leadership on project progress and risks
• Develop and implement standardized processes to improve efficiency and scalability in project management

Required Qualifications

• 7+ years of experience in project management or GTM operations in DTC, CPG, or eCommerce
• Proven ability to lead cross-functional teams in product, finance, operations, and marketing
• Strong strategic thinking and business acumen, with experience in developing launch templates
• Experience in making data-driven decisions based on post-launch metrics
• Ability to anticipate problems and develop contingency plans proactively